Scriptorium Publishing

content strategy consulting

Transform content into a business asset

Transform content into a business asset

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Coming soon

April 9, 2015
Webcast: Content Strategy vs. The Undead

Register


June 3, 2015 - June 5, 2015
LocWorld Berlin

Bill Swallow and Sarah O’Keefe are planning to attend LocWorld Berlin, The Internet of Things. Watch this space for more information as we have it.

LocWorld Berlin site


October 18, 2015 - October 21, 2015
LavaCon 2015

More details on the conference website


What’s new

Uber, disruption, and content strategy

I used Uber and lived to tell the tale. And I found a lesson for content strategy in my rides to and from the airport in San Francisco.

Money and technology are not a content strategy

Having the budget to buy new technology isn’t the same as having a content strategy. Case in point: the US government has spent billions on electronic medical record (EMR) systems that can’t communicate with each other.

 

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