Transform content into a business asset
October 6, 2014
Understanding the need for XML and structured content
October 13, 2014 - October 15, 2014
The LavaCon Conference on Content Strategy and User Experience
We return to Portland for content strategy, food trucks, karaoke, and general merriment. Don’t miss this awesome event.
October 22, 2014 - October 24, 2014
Information Development World
This new event, from the organizer of the Intelligent Content Conference, promises a focus on customer experience. Join us in San Jose, California.
November 11, 2014 - November 13, 2014
The world’s biggest tech comm conference moves to Stuttgart, Germany this year. A must-attend event for European technical communicators and anyone interested in international tech comm.
December 2, 2014 - December 4, 2014
Gilbane Conference 2014: Content and the Digital Experience
Sarah O’Keefe presents on the Content Strategy panel at Gilbane.
When developing a content strategy, you consider marcom, techcomm, and other groups whose primary role is creating content. But don’t forget about engineering. Just ask the NASA Mohawk Guy.
In assessing an organization’s requirements, it’s important to identify content strategy burdens. That is, what practices or processes impose burdens on the organization? A content strategy burden might be an external cost, such as additional translation expense, or it might … Continue reading
The novels of Italian author Elena Ferrante are getting a lot of attention, but “Elena Ferrante” doesn’t actually exist. The writer behind the pen name prefers anonymity and shies away from publicity. Creators of corporate content should take a few … Continue reading