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Content strategy XML

Web 2.0: The tipping point for XML

STC Intercom, January 2009

As the many-to-many communication between blogs, forums, and the like grow in volume, official product information will become just one of the many sources available to readers. Product owners who isolate their official information from the conversation run the risk of not being heard at all.

XML authoring can help to close the documentation gap between official and user-generated content, integrating the two and ensuring their voice is in the mix.

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