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Author: ScriptoriumTech

Content strategy

Content Transformation book release!

Digital content is great, but sometimes, I really need the experience of a physical book. To celebrate Scriptorium’s 25th anniversary, we have published a collection of our most popular white papers. All of these featured white papers are available (for free!) on our website, but if you’re having one of those days where only a book will do…this one is for you.

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Content strategy

Quick fixes in your content equal long-term problems

Even when you put an excellent plan for content strategy and solid content operations in place, you can be sure that there will be surprises. Your authors will come up with weird outlier content that your current formatting and your current information architecture can’t accommodate. Faced with a deadline, a quick and dirty solution is appealing.

But those quick fixes have hidden costs that add up over time, especially if the workaround gets popular.

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Content strategy

Content strategy in phases

You’ve identified a need for a content strategy project, but you have limited resources available. How can you get enough funding to complete the project? And how do you move the project forward?

Taking a phased approach can enable you to start your content strategy project with limited resources.

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