Return of the technical editor?

Bill Swallow / Opinion11 Comments

red pen with editing markup

I’ve seen quite a few comebacks in my time, from bellbottoms to grungy flannel. But most of these trends are short-lived. A once long-standing staple among technical writing and content authoring groups has nearly gone extinct: the technical editor. Is it time for this role … Read More

Virtual meeting etiquette

Bill Swallow / Opinion5 Comments

Let’s take a break from content strategy and talk a bit about virtual meeting etiquette. I’ve heard plenty of virtual meeting horror stories from friends and colleagues. There are tales of barking dogs, screaming children, loud ambient office noise, and yes, even the dreaded toilet … Read More

The commodity trap

Sarah O'Keefe / OpinionLeave a Comment

In a recent post on lean content strategy, I wrote about a focus on waste reduction: After creating a nice automated XML-based process, waste in formatting is eliminated, and we declare victory and go home. Unfortunately, the organization is now producing irrelevant content faster, and the … Read More