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Know your audience, political edition

Tuesday, October 21, 2008 — posted by Sarah O'Keefe

Dear Sarah Palin,

Your campaign schedule looks brutal. And since you're not flying commercial carriers, you don't even get frequent flyer miles. It's truly tragic.

Thank you for your personal letter. I have a few tips for you from the technical communication industry that should help you with future fund-raising attempts.
  1. Know your audience. I'm not sure where you got my name and address, but a quick cross-reference against the registered voter database would have told you that I'm registered as a Democrat. Based on that, you might want to modify "the fearful rhetoric of the Obama-Biden Democrats" to something a little less, you know, guaranteed to annoy me.
  2. Pruf your work. Really.

    palin_typo

  3. Get my name right. "Sarah O. Keefe" does not fill me with warm fuzzies.

Your truly,

Sarah O'Keefe

PS Enjoyed your appearance on Saturday Night Live.

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