There is interest and excitement building around the potential of knowledge graphs (“interlinked descriptions of entities [that] also encod[e] the semantics”) to drive content operations. I believe that knowledge graphs and content management systems (CMSs) that sit on top of knowledge graphs have a critical part to play, but I also have some concerns.
In episode 152 of The Content Strategy Experts Podcast, Sarah O’Keefe and special guest Stefan Gentz of Adobe discuss what knowledge content is, what impacts AI may have, and best practices for integrating AI in your content operations.
“As a company and as a content producer who’s publishing content, you are responsible for that content and you cannot rely on an agent to produce completely accurate information or information that is always correct.”
— Stefan Gentz
In this episode of our Let’s talk ContentOps! webinar series, Scriptorium CEO Sarah O’Keefe and special guest Megan Gilhooly, Sr. Director Self-Help and Content Strategy at Reltio, explore how to successfully integrate AI into your content operations. They discuss how to use AI as a tool, how to create content that an AI can successfully consume, and how the role of the writer will shift in a GenAI world.
In this webinar, you’ll learn
Have you met our experts? Get to know the Scriptorium team members who structure your content operations and position you for success.
If you didn’t see our team in action at ConVEx this year, here are the highlights from our sessions.
Join Sarah O’Keefe for her talk “The Cost of (Content) Maturity” as she explores the possibilities of knowledge graphs and CMSs that support them, while paying close attention to the cost. Alan Pringle will be part of a panel unpacking the reality checks organizations have to consider before the CCMS selection process.
From the organizer: ConVEx is an immersive experience for content developers. Drop by one of our presentations or chat with us in the community hall. If you’re attending remotely, you can watch sessions live or access the recording later.
In episode 133 of The Content Strategy Experts Podcast, Sarah O’Keefe and guest Carrie Hane of Sanity talk about headless CMSs.
If your organization isn’t already going down this route, it will probably go there soon. Whenever it’s time to get a new CMS or change hosts. It’s usually triggered on the IT side to switch to it. But like I said, the developers love the flexibility and ease of this decoupled tool. Yeah, it’s really technology driven, but it’s a real opportunity for everyone in an organization to rethink how they’re creating and using content.
—Carrie Hane
If you didn’t make it to LavaCon 2023 in-person or online, here are the lessons our team shared about the perils and possibilities of AI, the future of content, and more!
In episode 153 of The Content Strategy Experts Podcast, Sarah O’Keefe and special guest Dr. Carlos Evia of Virginia Tech discuss the upcoming book ContentOps Edited Collection: Content operations from start to scale. This is a free collection of insights from leading industry experts that will be available in October of 2023.
“This is going to be a free book. We are not going to become rich and famous with this book because we decided that we wanted to make the content in the book accessible for everybody who is interested in learning about content operations. It’s going to be published as an open-access book by Virginia Tech Publishing.”
— Dr. Carlos Evia
When you start looking at your content lifecycle and the content systems needed to support it, you’re going to end up with a decision between buying a suite of products from a single supplier or piecing together your environment with individual components.
That made me think about baking a cake. Perhaps this merits further explanation.
