Digital content is great, but sometimes, I really need the experience of a physical book. To celebrate Scriptorium’s 25th anniversary, we have published a collection of our most popular white papers. All of these featured white papers are available (for free!) on our website, but if you’re having one of those days where only a book will do…this one is for you.
After two years, we are cautiously returning to in-person events. We will continue to participate in a mix of online and in-person events. Here’s what’s coming up on our schedule.
Even when you put an excellent plan for content strategy and solid content operations in place, you can be sure that there will be surprises. Your authors will come up with weird outlier content that your current formatting and your current information architecture can’t accommodate. Faced with a deadline, a quick and dirty solution is appealing.
But those quick fixes have hidden costs that add up over time, especially if the workaround gets popular.
You’ve finished putting together your content strategy and have approval to move forward. It’s time to build out content operations. What does this mean? And how do you ensure success?
Let’s take a look at some of our highlights from the year, including posts and podcasts on content operations (content ops) and personalization.
To help you with your holiday meal planning, Scriptorium has put a list of favorite recipes together. Of course, most of the recipes are desserts, but don’t worry—we’ve included a few non-dessert options.
In episode 104 of The Content Strategy Experts podcast, Elizabeth Patterson and Sarah O’Keefe discuss Scriptorium’s Content Ops Manifesto.
“The bigger your system is and the more content you have, the more expensive friction is, and the more you can and should invest in getting rid of it.”
– Sarah O’Keefe
You’ve identified a need for a content strategy project, but you have limited resources available. How can you get enough funding to complete the project? And how do you move the project forward?
Taking a phased approach can enable you to start your content strategy project with limited resources.
Content governance is a formal system of checks and balances that regulates your content development. Project success depends on clearly defined roles and responsibilities of everyone involved in the content development process. So how do you get buy-in? And what’s involved in putting a content governance plan together?
Getting started with a content strategy project can be intimidating. There are a lot of unknowns and changes that will take place. How do you ensure the changes you are making address your company’s needs and requirements?
