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SUMMARY:Bridging technical and marketing content (webinar)
DESCRIPTION:In this episode of our Let’s Talk ContentOps! webinar series\, Scriptorium CEO Sarah O’Keefe interviews special guest Alyssa Fox\, Senior VP of Marketing at The CapStreet Group. Discover critical enterprise content strategy insights that Alyssa has gathered throughout her journey from technical writer to marketing executive. \nIn this webinar\, attendees will learn: \n\nThe broader picture of enterprise content operations\nStrategies for integrating technical and marketing content\nBest practices for using technical content as a marketing asset\n\n \nRegister on BrightTalk\nCan’t make it? Register\, and BrightTalk will send you a link to watch a recording when convenient. Or\, subscribe to our YouTube channel to get notified about recorded webinars and more. \nLet’s Talk ContentOps is brought to you by The Content Wrangler\, Scriptorium Publishing\, and is sponsored by Heretto\, a powerful component content management (CCMS) platform for deploying help and API docs in a single portal designed to delight your customers.
URL:https://www.scriptorium.com/event/bridging-technical-and-marketing-content-webinar/
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