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X-WR-CALDESC:Events for Scriptorium
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SUMMARY:Information Energy online conference
DESCRIPTION:Hear Scriptorium CEO Sarah O’Keefe share the Trends in TechComm: A tale of two extremes at this global online event! \nMore information about Sarah’s session: \nTechnical communication is diverging: expert\, senior writers on one side and AI automation of basics on the other side. Automation and AI can remove repetitive tasks. But many early AI initiatives are instead focused on total automation and cutting jobs. The argument is that if humans are producing content that’s just adequate\, AI can do the job for less. \nThe tools landscape is also fragmenting with different organizations choosing high-end structured content\, developer-focused Markdown\, or adding AI to an unstructured workflow. Meanwhile\, integration challenges grow as the customer experience needs to draw from numerous systems for content and data\, such as CCMS\, PIM\, and others.  \n\nTechnical communication shifts to specialized roles as AI replaces basic tasks.\nFragmented tools and complex system integration challenge workflows.\nAI raises concerns about bias and sustainability.\n\nRegister for Information Energy on the conference website. \n 
URL:https://www.scriptorium.com/event/information-energy-conference/
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