Scriptorium

Learning experiences at scale: The role of structured content (webinar)
2026-01-28 11:00 - 12:00 (America/New_York)
In this webinar, Sarah O’Keefe, the founder and CEO of Scriptorium, describes the successful implementation of a DITA-based component content management system (CCMS) for a major organization that supports technology professionals with training and certifications.
Facing a growing portfolio of digital content, certification materials, and training resources, as well as the limitations of traditional learning systems, the organization needed robust content operations for scalability and automation.
The move to a component-based approach unified their source content in a centralized repository, eliminating common production headaches like duplication and versioning. Now, instructional designers are free from time-consuming formatting and file management tasks, allowing them to focus on crafting better learning experiences.
Register for the webinar on Zoom.

tcworld 2025
2025-11-11 - 2025-11-13
November 11th—13th
Stuttgart, Germany
Come see us at tcworld 2025, the largest technical content conference in the world! Hear Scriptorium CEO Sarah O’Keefe speak in the following session.
Accelerating global content delivery with structured learning content
This case study presentation describes an implementation of structured learning content for a major organization that supports technology professionals with training and certification programs
The organization client manages a growing portfolio of digital content, certification materials, and training resources. They needed robust, scalable content operations to keep pace with evolving learning needs and market demands. They evaluated several traditional learning content systems, but none of them met their stringent requirements for authoring, flexibility, automation, and extensibility. Ultimately, the organization decided to build learning content ops on a DITA-based CCMS.
Today, the source content is unified in a centralized repository where all content is stored and managed, eliminating the recurring production headaches of duplication, versioning, and copy and paste. Their instructional designers no longer spend time on formatting and file management—instead, they focus on crafting better learning experiences.
The presentation describes the process of moving from traditional learning tools to a component-based approach.
Want to see this session live? Register for tcworld on the conference site.
Make sure we meet!
Contact us to schedule a meeting during the event.

Webinar: Why Cheap Content Is Expensive — and How to Fix It
2025-11-05 11:00 - 12:00 (America/New_York)
In today’s race to produce more content faster, many organizations have turned to the lowest-cost resources available — often resulting in high turnover, inconsistent quality, and a cycle of rework that drains time and money. This “race to the bottom” appears economical at first, but it ultimately undermines both team stability and content effectiveness.
In this webinar, guest Dawn Stevens and host Sarah O’Keefe explore a smarter alternative: using automation strategically to handle repeatable, low-value tasks, and reinvesting those savings into better-qualified, more experienced technical communication professionals. The result? Fewer roles overall, but higher-value ones — enabling your team to focus on designing, governing, and delivering high-quality information products that meet business goals.
Register for the webinar on BrightTalk.

LavaCon 2025
2025-10-05 - 2025-10-08
October 5th-8th
Atlanta, Georgia, USA
Join our team in Atlanta for the 2025 LavaCon Content Strategy Conference! Here’s where you can see our team in action during the event.
The impossible dream: Unified authoring for customer content
Is it really possible to configure enterprise content—technical, support, learning & training, marketing, and more—to create a seamless experience for your end users? In this session, Sarah O’Keefe discusses the reality of enterprise content operations: do they truly exist in the current content landscape? What obstacles hold the industry back? How can organizations move forward?
In this session, attendees will learn:

The challenging status quo in enterprise content ops
The reasons that we don’t have any good solutions
A vision of the way forward

Smart content for smart learning: Transforming DITA into LMS courses
Scriptorium launched LearningDITA 10 years ago. When the site struggled to support an ever-increasing number of students, we faced a dilemma. How could we build a new site with a better learning experience while using the same DITA source files as the foundation? In this session, Alan Pringle unpacks the story of LearningDITA, sharing practical insights that apply to anyone who’s looking for a structured approach to learning content.
Learn how we transformed DITA content into LMS e-learning courses by:

Creating content and assessments using the DITA Learning and Training specialization
Developing an automated SCORM publishing pipeline
Customizing how the Moodle LMS integrates SCORM packages into the learning experience

Swag, chatting, and chocolate at the Scriptorium booth
Don’t forget to stop by our booth (#31 in the Salon Ballroom) to chat with our team, grab a free copy of our book, Content Transformation, chocolate, and more!
Save $200 on your LavaCon registration using the referral code Scriptorium25.
Want to make sure we meet?
Contact us to schedule a meeting during the event.

Webinar: Learning content that’s built to scale: CompTIA’s leap to structured content
2025-09-10 11:00 - 12:00 (America/New_York)
Teams are under pressure to do more—more formats, languages, publishing outputs, and audiences. After an acquisition, CompTIA faced fragmented systems, manual processes, and time-consuming formatting.
In the next episode of our Let’s Talk ContentOps! webinar series, guest Becky Mann, Vice President of Content Development at CompTIA, will share how CompTIA transformed its learning content operations to scale globally and meet evolving delivery demands. Whether you’re battling copy-paste chaos or looking to modernize your instructional workflows, you’ll find practical insights to futureproof your learning content.
In this webinar, attendees will learn how to:

Streamline instructional design and multiformat delivery with structured content
Eliminate copy/paste through modular reuse
Align teams, tools, and workflows for scalable content transformation

This series was created by The Content Wrangler and is exclusively sponsored by Heretto.
Register for the webinar on BrightTalk.

Webinar: The Sky is Falling—But Your Content is Fine with Jack Molisani
2025-07-23 11:00 - 12:00 (America/New_York)
Every few years, a new publishing trend sends leadership into a frenzy:

“We need micro content for smartwatches!”
“Everything must go into chatbots!”
“Get ready for VR and the Metaverse!”
“AI will replace our content team!”

Sound familiar?
In the next episode of our Let’s Talk ContentOps webinar series, host Sarah O’Keefe and guest Jack Molisani explore how structured content will futureproof your content operations no matter what tech trends come along. Learn how to prepare content once and publish everywhere, from toasters to chatbots to jumbotrons and beyond.
Register for this webinar on BrightTalk.
Check out past episodes from our Let’s Talk ContentOps! webinar series here. This series was created by The Content Wrangler and is exclusively sponsored by Heretto.

Inside the transformation: How CompTIA rebuilt its content ecosystem for greater agility and efficiency (webinar)
2025-06-25 12:00 - 13:00 (America/New_York)
CompTIA plays a critical role in the global technology ecosystem. As the largest vendor-neutral credentialing organization for technology workers, CompTIA supports technology professionals with digital skills training and job-role based certifications. After an acquisition, CompTIA faced the challenge of unifying multiple content systems, editorial teams, and delivery formats. To tackle this, they implemented a centralized, structured content model supported by a robust content management system.
This webinar details how CompTIA overhauled its content operations from strategy through implementation. Becky Mann, VP Content Development at CompTIA, Bill Swallow, Director of Operations at Scriptorium, and David Turner, Consultant Publishing Automation at DCL walk through this challenging transformation that was implemented without a pause in production. CompTIA transformed content to DITA and updated to a modern component content management system (CCMS) that now allows CompTIA’s instructional designers to focus on creating high-quality learning experiences instead of formatting files.
Register for this webinar on DCL’s website.

Ready, set, AI: How to futureproof your content, teams, and tech stack (webinar)
2025-06-11 12:00 - 13:00 (America/New_York)
Your customers already expect smart, AI‑powered experiences. The question isn’t if you’ll adopt AI—but how fast you can get your content and processes ready. Following the packed‑house panel at ConVEx San Jose, we’re bringing the conversation online; including some interactive elements and fresh insights since the conference.
In one focused hour, our experts break down what “AI‑ready” really means and show you how to get there without derailing daily operations.
Artificial Intelligence is reshaping how content is created, accessed, and used. But before jumping into AI initiatives, how do you prepare your content, your teams, and your organization for success? Join our expert panel featuring Sarah O’Keefe (Scriptorium), Marianne Calilhanna (DCL), and Dipo Ajose-Coker as they dive into the essentials of getting AI-ready.
Prepare to level up your content strategy for an AI-driven future.
Key takeaways

Assess your content landscape: Spot gaps in structure, governance, and findability before AI exposes them.
Build an AI‑friendly pipeline: Practical steps to enrich content with the right metadata and semantics.
Upskill (and calm) your teams: Change‑management tips that turn AI anxiety into enthusiasm.
Choose the right use cases first: Quick‑win scenarios that prove value fast, from content intelligence to virtual assistants.
Mitigate the risks: Proven guardrails for data privacy, bias, and quality control.

Expert panel

Sarah O’Keefe, CEO, Scriptorium: Industry pioneer and strategist for scalable content operations.
Marianne Calilhanna, VP Marketing, Data Conversion Laboratory: 30‑year veteran turning complex content services into pragmatic solutions.
Dipo Ajose‑Coker, Senior Product Marketing Manager, RWS Tridion Docs: Bridge between developers and end‑users, champion of structured content and AI‑driven productivity.

Register for the webinar here!

DITAWORLD 2025
2025-06-03 - 2025-06-05
Online event, June 3rd—5th
June 4th panel discussion: Empathy is not a prompt
Risks and Chances of Technical Content Services in an AI-first World
In an era where AI is reshaping how we create, deliver, and consume technical content, what remains uniquely human? Join moderator Stefan Gentz and industry experts Sarah O’Keefe, Bernard Aschwanden, and Markus Wiedenmaier as they explore the evolving role of empathy, ethics, and human judgment in content services.
This session will dive into the promises—and pitfalls—of AI-driven automation in tech comm. From content accuracy and bias to transparency, user trust, and the subtle nuances of tone and intent, we’ll examine what AI gets right, where it falls short, and how content professionals can shape a future that’s both efficient and empathetic.
Whether you’re embracing AI tools or cautiously navigating their rise, this panel will offer grounded insights and bold questions to help you lead with clarity in an AI-first world.
Register for DITAWORLD 2025 to hear Sarah speak in this live panel discussion!

Webinar: How Humans Drive ContentOps: Navigating Culture, Personalities, and more featuring Kristina Halvorson
2025-05-07 11:00 - 12:00 (America/New_York)
Discover how human dynamics shape content operations in the next episode of our Let’s Talk ContentOps webinar series! Host Sarah O’Keefe interviews Kristina Halvorson, the Founder and CEO of Brain Traffic and an experienced content strategist. From repairing cross-silo tensions to identifying intrinsic motivations, this webinar explores strategies for navigating the human side of content operations.
In this webinar, attendees will learn

Addressing personalities, ambitions, and company culture
Balancing legacy knowledge as currency
Fostering effective collaboration

Register for the webinar on BrightTalk.
Check out past episodes from our Let’s Talk ContentOps! webinar series here. This series was created by The Content Wrangler and is exclusively sponsored by Heretto.

ConVEx 2025
2025-04-07 - 2025-04-09 | San Jose Marriott Hotel, 301 South Market Street, San Jose, CA, 95113, United States
Join the Scriptorium team in sunny San Jose for ConVEx 2025! See our team speak in these sessions:
So much waste, so little strategy: The reality of enterprise customer content
In her keynote session, Sarah O’Keefe will share the current state of software for enterprise customer content, the challenges of integration across incompatible systems, and share her vision of the unified content future.
Fighting words: DITA and the battle for better content
In his game-themed session, Jake Campbell will guide you through how DITA makes your content more flexible, how to use out-of-the-box DITA structures to streamline production and customize output, map content to DITA, and build robust, relevant metadata.
And last but not least, don’t forget to stop by our booth for Scriptorium swag, free copies of the latest edition of our book, amazing chocolate, and more!

Information Energy online conference
2025-04-02 - 2025-04-04
Hear Scriptorium CEO Sarah O’Keefe share the Trends in TechComm: A tale of two extremes at this global online event!
More information about Sarah’s session:
Technical communication is diverging: expert, senior writers on one side and AI automation of basics on the other side. Automation and AI can remove repetitive tasks. But many early AI initiatives are instead focused on total automation and cutting jobs. The argument is that if humans are producing content that’s just adequate, AI can do the job for less.
The tools landscape is also fragmenting with different organizations choosing high-end structured content, developer-focused Markdown, or adding AI to an unstructured workflow. Meanwhile, integration challenges grow as the customer experience needs to draw from numerous systems for content and data, such as CCMS, PIM, and others.

Technical communication shifts to specialized roles as AI replaces basic tasks.
Fragmented tools and complex system integration challenge workflows.
AI raises concerns about bias and sustainability.

Register for Information Energy on the conference website.

Webinar: Discovering the Basics of DITA with LearningDITA
2025-03-20 13:00 - 14:00 (America/New_York)
Join Sarah O’Keefe for “Discovering the Basics of DITA with LearningDITA” a free webinar tailored for technical writers who want to learn how to create content in accordance with the Darwin Information Typing Architecture (DITA). You’ll discover the essentials of DITA—what it is, why it’s crucial for creating structured content, and how it revolutionizes consistency and efficiency in documentation.
By exploring core elements such as topics, maps, and metadata, along with DITA specializations like task, concept, and reference topics, you’ll learn why organizations around the globe use DITA to craft modular, reusable content and put it to work.
Attendees will be introduced to LearningDITA—a self-paced, online DITA training course. Lessons include exercises, links to additional resources and videos, and quizzes to test your knowledge.
Register for the webinar here.

AEM Guides User Experience
2025-03-16 - 2025-03-17 | The Venetian Resort Las Vegas, 3325-3355 S. Las Vegas Boulevard, Las Vegas, NV, United States
Join the Scriptorium team for the AEM Guides User Conference in Las Vegas! Check back for more information on how you can connect with Scriptorium.

Webinar: Transforming The Future: ContentOps In The Age Of AI, featuring Scott Abel
2025-03-12 11:00 - 12:00 (America/New_York)
Join us for a chat with Scott Abel, The Content Wrangler, about the future of content operations in the age of artificial intelligence. You may know Scott from his work as a consultant, conference presenter, and talk show host, but in this session, Sarah O’Keefe turns the spotlight back on Scott to ask him what he thinks about the future of content operations.
Abel will explore how AI is reshaping content operations, from creating seamless system connectivity to transforming how content is created, managed, and delivered. He’ll share his thoughts on how AI will change the way platforms for professional content creators work and spotlight a few examples that he believes are coming sooner than many content pros might realize.
Check out past episodes from our Let’s Talk ContentOps! webinar series here. This series was created by The Content Wrangler and is exclusively sponsored by Heretto.
Register on BrightTalk

MEGAComm 2025
2025-02-12 - 2025-02-13
February 12th-13th
Jerusalem, Isreal and online
We’re excited to kick off 2025 with MEGAComm!
During this conference, Sarah O’Keefe and Bill Swallow will both return as speakers for the online version of the event.
Futureproofing Your Content
Every now and then, it’s helpful to look up from the content grind and think about the future. Are you producing content that will stand the test of time, or are you making choices under pressure that incur content debt for the future? In this presentation, Sarah O’Keefe looks at the content lifecycle and discusses what you can do today to make things better for Future You.
Modernizing your content management system: The challenges of replatforming
Many technical communication organizations have established processes inside a content management system (CMS), and a single source of truth for their content. But over time, the business needs change, and the CMS chosen a decade ago may no longer be a good fit for the organization. At some point, it becomes necessary to change systems and replatform the content onto a new CMS.
Changing systems is a costly proposition, and one that needs to be assessed well. The more customization work that was done to meet your original requirements and the more content you have in the current system, the more complicated and expensive a replatforming transition will be.
In this session, Bill Swallow shares the business justification, the risks, and the benefits of a replatforming project.

Webinar: Powering Conversational AI With Structured Content featuring Rahel Bailie
2025-01-15 11:00 - 12:00 (America/New_York)
We’re kicking off 2025 with another episode of our Let’s Talk ContentOps series! In this show, special guest Rahel Bailie, Content Solutions Director of Technically Write IT, and host Sarah O’Keefe, Founder & CEO of Scriptorium, discuss how organizations can leverage the unlikely connection between structured content and conversational AI.
In this webinar, attendees will learn:

What is structured content, and how it fuels reliable conversational AI responses
How technical writers and conversation designers can collaborate for optimal output
Where to get started with structured content and conversational AI

Register for the webinar on BrightTalk.
Check out past episodes from our Let’s Talk ContentOps! webinar series here. This series was created by The Content Wrangler and is exclusively sponsored by Heretto.

Bridging technical and marketing content (webinar)
2024-11-13 11:00 - 12:00 (America/New_York)
In this episode of our Let’s Talk ContentOps! webinar series, Scriptorium CEO Sarah O’Keefe interviews special guest Alyssa Fox, Senior VP of Marketing at The CapStreet Group. Discover critical enterprise content strategy insights that Alyssa has gathered throughout her journey from technical writer to marketing executive.
In this webinar, attendees will learn:

The broader picture of enterprise content operations
Strategies for integrating technical and marketing content
Best practices for using technical content as a marketing asset

Register on BrightTalk
Can’t make it? Register, and BrightTalk will send you a link to watch a recording when convenient. Or, subscribe to our YouTube channel to get notified about recorded webinars and more.
Let’s Talk ContentOps is brought to you by The Content Wrangler, Scriptorium Publishing, and is sponsored by Heretto, a powerful component content management (CCMS) platform for deploying help and API docs in a single portal designed to delight your customers.

tcworld 2024
2024-11-05 - 2024-11-07 | INTERNATIONAL CONGRESS CENTER, Messepiazza 1, Stuttgart, 70629, Germany
Stuttgart
November 5th-7th
Join us at the largest technical communication conference in the world! Here’s where you can see the Scriptorium team in action.
So much waste, so little strategy: The reality of enterprise customer content
Speaker: Sarah O’Keefe
From the program: For your customers to effectively use your products and services, it’s critical that technical, learning, and support content are fully integrated across content types. This “enabling” content helps your customers get their work done. Inside your organization, you almost certainly have three (or more!) organizations that are producing this content. Most likely, they each use a content authoring system that is optimized for their specific use case. And those content authoring systems work in isolation.
This is unacceptable.
We need to build out unified content operations so that we can single-source content components in a repository. Content objects such as instructions, definitions, and assessments can then be assembled from this single source of truth. Additionally, we must create shared infrastructure to deliver a unified customer experience; for example, enterprise taxonomy, localization, and design systems.
Unfortunately, we currently don’t have a solution for unified content. Instead, we must combine incompatible software systems. This presentation is a call to action to start working on an enterprise content operations approach.
Modernizing your content management system: The challenges of replatforming
Speaker: Bill Swallow

From the program: Many technical communication organizations have established processes inside a content management system (CMS) and a single source of truth for their content. But over time, business needs change, and the CMS chosen a decade ago may no longer be a good fit for the organization. At some point, it becomes necessary to change systems and replatform the content onto a new CMS.
Changing systems is a costly proposition, and one that needs to be assessed well. The more customization work that was done to meet your original requirements and the more content you have in the current system, the more complicated and expensive a replatforming transition will be.
In this session, you’ll learn about the business justification, the risks, and the benefits of a replatforming project.

Want to connect at tcworld?
Schedule a meeting with us.
Register on the conference website.

LavaCon 2024
2024-10-27 - 2024-10-30
Portland, OR
October 27th-30th
Join us at LavaCon 2024 in Portland, Oregon! Here’s where you can see Scriptorium in action.
The Business Case for Content Operations
Keynote: Monday, Oct 28th at 4:15 pm
In this keynote session, Sarah O’Keefe will walk you through communicating the value of content operations in your organization.
The Horror of Modernizing Content
Tuesday, Oct 29th at 10:45 am
In this breakout session, Alan Pringle and Janet Zarecor will share the challenges of modernizing your content operations and share tips for success, all with a spooktacular horror movie twist.
Introducing the Component Content Alliance
Tuesday, Oct 29th at 12:00 pm
In this panel discussion led by Marianne Calilhanna (DCL), Sarah O’Keefe (Scriptorium), Rob Hanna (Precision Content), and Alvin Reyes (RWS) will discuss the origins of this community resource for content professionals.
Writing a Book on ContentOps: It Takes a Village of Experts
Tuesday, Oct 29th at 2:30 pm
In this panel discussion led by Dr. Carlos Evia, Sarah O’Keefe and Rahel Bailie will talk about the origins of the amazing free book, Content operations: from start to scale.
Want to connect?
Schedule a meeting with us during LavaCon
Register on the conference website.

The Future of AI: Structured Content is Key (webinar)
2024-09-18 11:00 - 12:00 (America/New_York)
September 18th, 11 am ET
In this episode of our Let’s Talk ContentOps! webinar series, industry experts Sarah O’Keefe and Carrie Hane explore the intersection of structured content and artificial intelligence. Discover how structured content improves the reliability and performance of AI systems by increasing accuracy, reducing hallucinations, and supporting efficient content management.
In this webinar, attendees will learn:

AI’s capabilities and limitations
How structured content enhances AI abilities in content management, personalization, and distribution
Best practices for integrating AI and structured content

Register on BrightTalk
Can’t make it? Register, and BrightTalk will send you a link to watch a recording when convenient. Or, subscribe to our YouTube channel to get notified about recorded webinars and more.
Let’s Talk ContentOps is brought to you by The Content Wrangler, Scriptorium Publishing, and is sponsored by Heretto, a powerful component content management (CCMS) platform for deploying help and API docs in a single portal designed to delight your customers.

Make Your Documentation Highly Efficient - Without Risk (webinar)
2024-09-12 10:00 - 11:00 (America/New_York)
In this webinar, Scriptorium CEO Sarah O’Keefe along with Josh Anderson and Gershon Joseph of Paligo will share key insights on how to futureproof your technical documentation.
To create robust, maintainable, and future-proof technical documentation, content must be authored with genuine separation of content and layout. XML-based authoring environments offer a rich content model with all the semantics to describe your content properly, and then let the presentation layer take care of the styling.
Once you understand how structured authoring works in a CCMS, you’ll be able to:

Reuse chunks of text and update them all in one place
Streamline the creation and updating of publications
Save significantly on translation costs
Publish to multiple channels
Make your content interoperable with other systems and platforms
Easily scale your content to document product and brand variations that share a lot of your existing content
Establish a low-risk approach to utilizing AI tools throughout your content creation process

Register for the webinar on Paligo’s website.

Content Ops Forecast: Mostly Sunny With A Chance Of Chaos
2024-07-17 11:00 - 12:00 (America/New_York)
Online
July 17th, 11 am ET
Join us for the next episode of our Let’s Talk ContentOps! webinar series where Scriptorium principals Sarah O’Keefe (CEO), Alan Pringle (COO), and Bill Swallow (Director of Operations) provide practical insights on the future of content operations. They’ll deliver sunny predictions, warn of upcoming storms, and equip you to weather unprecedented fronts in the content industry.
In this webinar, attendees will learn:

The current forecast for AI and the clouds on the horizon
Challenges facing your customer content strategy
Recommendations for future-proofing your content operations, come rain or shine

Register for the webinar on BrightTalk.
Can’t make it? Register anyways to get the recording sent straight to your inbox, or subscribe to our YouTube channel to get notified when the recording is published.
Check out other episodes in our Let’s Talk ContentOps webinar series here!

Adobe DITAWORLD 2024
2024-06-11 08:00 - 2024-06-13 17:00 (America/Los_Angeles)
June 11th-13th
Online (and free)
Have you registered for Adobe DITAWORLD 2024? Sarah O’Keefe will be part of a panel of experts called Navigating the AI Frontier on Wednesday, June 12th at 11:15 PDT. This event is free, online, and a great way to connect with leading innovators and experts in the content industry.
Want to connect?
Schedule a meeting with Scriptorium during DITAWORLD.
Register on the conference site.

Webinar: "Managing Content With Tools Beyond Your Control"
2024-05-15 11:00 - 12:00 (America/New_York)
Save the date for the next show in our Let’s talk ContentOps! webinar series! Pam Noreault, Principal Information Architect at Ellucian, and Scriptorium CEO Sarah O’Keefe will discuss the dynamics of authoring teams whose tools are controlled by IT or third-party SaaS ecosystems. It’s a delicate art to get everyone to work together, fix issues, and move forward with content production. Join us to uncover best practices and invaluable tips to streamline content workflow even when the tools are beyond your control.
In this webinar, attendees will learn:

Benefits and drawbacks of SaaS products
Benefits and drawbacks of on-premise products
Tips, tricks, and best practices to keep everything working Can’t make it? Register, and we’ll send you a link you can use to watch a recording when it’s convenient for you.

Register for the webinar on BrightTalk.

ConVEx Minneapolis
2024-04-08 - 2024-04-10 | Renaissance Minneapolis Hotel, the Depot, 225 Third Avenue South, Minneapolis, MN, 55401, United States
Minneapolis, MN
April 8th – 10th
Join the Scriptorium team at ConVEx Minneapolis! Here’s where you can see our team in action.

AI panel: Should you or shouldn’t you?
Monday, April 8th at 10:15 am
Sarah O’Keefe will share insights on the pros and cons of AI alongside other industry experts Dawn Stevens, Val Swisher, and Rob Hanna.

Content Strategy Nightmares: Cautionary tales
Monday, April 8th at 4:45 pm
Monday afternoon, Sarah and Dawn will share experiences of content strategy projects gone wrong, including what lessons you can learn to avoid these pitfalls.

Replatforming an early DITA implementation
Tuesday, April 9th at 4:45 pm
In this talk, Bill Swallow (Scriptorium) and Emilie Herman (Financial Accounting Foundation) share lessons learned and advice for setting your DITA replatforming project up for success.

Introducing the Component Content Alliance
Wednesday, April 10th at 11:15 am
Bill Swallow will also be on a panel led by Marianne Calilhanna to talk about a new and exciting resource for content professionals; the Component Content Alliance.

Want to connect?
Schedule a meeting with us during ConVEx
Register on the conference website.

Adobe Summit
2024-03-26 - 2024-03-28 | The Venetian Resort Las Vegas, 3325-3355 S. Las Vegas Boulevard, Las Vegas, NV, United States
Las Vegas, NV
March 26th-28th
Join the Scriptorium team in Las Vegas at Adobe Summit 2024!
If you’re attending the AEM Guides user event during the Adobe Summit preconference, don’t miss Sarah O’Keefe’s workshop, Technology is the Easy Part: Succeeding with DITA Adoption in Your Organization.
Want to connect?
Schedule a meeting with us during the event
Register on the Adobe Summit site

AEM Guides user conference
2024-03-24 - 2024-03-25 | Caesars Palace, 3570 Las Vegas Blvd South, Las Vegas, NV, 89109, United States
Las Vegas, NV
March 24th-25th
As part of the preconference event for Adobe Summit, AEM Guides is hosting a user conference, and our team will be there!
Sarah O’Keefe will be leading the workshop, Technology is the Easy Part: Succeeding with DITA Adoption in Your Organization.
DITA enables efficient, mature operations that maximize the value of your business investment in content. But in the midst of reuse strategy, metadata discussions, and migration headaches, it’s easy to overlook the biggest challenges: change resistance and organizational inertia. In this workshop, Sarah will discuss how to navigate typical obstacles to DITA adoption, such as:

“Why not Markdown?”
“My content is special”
“DITA is too hard”
“What’s Wrong with Copy and Paste?”
“You want HOW MUCH funding for this??”

Once the preconference is over, we’ll be going to the Venetian Resort for Adobe Summit!
Want to connect?
Schedule a meeting with us during the event
Register on the AEM Guides user conference site

Webinar: AI needs ContentOps, too!
2024-03-13 11:00 - 12:00 (America/New_York)
Join Scriptorium CEO Sarah O’Keefe and special guest Megan Gilhooly, Sr. Director Self-Help and Content Strategy at Reltio, for this episode of our Let’s talk ContentOps webinar series!

In this show, Sarah and Megan will explore how to successfully integrate AI into your content operations by discussing how to use AI as a tool, how to create content that an AI can successfully consume, and how the role of the writer will shift in a GenAI world.
As an attendee, you’ll learn

The role of content in training the AI
How semantic content drives chatbots
How AI may change the way you write
How to adapt in a GenAI world

Register for the webinar on BrightTalk.

Training 2024
2024-02-26 08:00 - 2024-02-28 17:00 (America/New_York) | Disney’s Coronado Springs Resort, 1000 West Buena Vista Drive, Lake Buena Vista, FL, 32830, United States
Orlando, FL
We can’t wait to connect with you at Training 2024, a dynamic professional development event for trainers, leadership development, digital learning, emerging technologies, and more.
See Scriptorium team in action
Alan Pringle and Janet Zarecor, Director Clinical Systems Education at Mayo Clinic, will be speaking in a lively session with a unique twist.
Christine Cuellar will be hosting our table at Booth #115, right by the test kitchen. Grab a free printed copy of our book, Content Transformation, before you leave!
Want to connect?
Schedule a meeting with us during Training
Register for Training
