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DTSTART;TZID=America/New_York:20250507T110000
DTEND;TZID=America/New_York:20250507T120000
DTSTAMP:20260425T112222
CREATED:20241202T225700Z
LAST-MODIFIED:20250317T221659Z
UID:22845-1746615600-1746619200@www.scriptorium.com
SUMMARY:Webinar: How Humans Drive ContentOps: Navigating Culture\, Personalities\, and more featuring Kristina Halvorson
DESCRIPTION:Discover how human dynamics shape content operations in the next episode of our Let’s Talk ContentOps webinar series! Host Sarah O’Keefe interviews Kristina Halvorson\, the Founder and CEO of Brain Traffic and an experienced content strategist. From repairing cross-silo tensions to identifying intrinsic motivations\, this webinar explores strategies for navigating the human side of content operations. \nIn this webinar\, attendees will learn \n\nAddressing personalities\, ambitions\, and company culture\nBalancing legacy knowledge as currency\nFostering effective collaboration \n\nRegister for the webinar on BrightTalk. \nCheck out past episodes from our Let’s Talk ContentOps! webinar series here. This series was created by The Content Wrangler and is exclusively sponsored by Heretto.
URL:https://www.scriptorium.com/event/webinar-lets-talk-contentops-episode-10-featuring-kristina-halvorson/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250603
DTEND;VALUE=DATE:20250606
DTSTAMP:20260425T112222
CREATED:20250515T145915Z
LAST-MODIFIED:20250520T180003Z
UID:23055-1748908800-1749167999@www.scriptorium.com
SUMMARY:DITAWORLD 2025
DESCRIPTION:Online event\, June 3rd—5th \nJune 4th panel discussion: Empathy is not a prompt\nRisks and Chances of Technical Content Services in an AI-first World \nIn an era where AI is reshaping how we create\, deliver\, and consume technical content\, what remains uniquely human? Join moderator Stefan Gentz and industry experts Sarah O’Keefe\, Bernard Aschwanden\, and Markus Wiedenmaier as they explore the evolving role of empathy\, ethics\, and human judgment in content services. \nThis session will dive into the promises—and pitfalls—of AI-driven automation in tech comm. From content accuracy and bias to transparency\, user trust\, and the subtle nuances of tone and intent\, we’ll examine what AI gets right\, where it falls short\, and how content professionals can shape a future that’s both efficient and empathetic. \nWhether you’re embracing AI tools or cautiously navigating their rise\, this panel will offer grounded insights and bold questions to help you lead with clarity in an AI-first world. \nRegister for DITAWORLD 2025 to hear Sarah speak in this live panel discussion!
URL:https://www.scriptorium.com/event/ditaworld-2025/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250611T120000
DTEND;TZID=America/New_York:20250611T130000
DTSTAMP:20260425T112222
CREATED:20250513T191342Z
LAST-MODIFIED:20250605T180948Z
UID:23048-1749643200-1749646800@www.scriptorium.com
SUMMARY:Ready\, set\, AI: How to futureproof your content\, teams\, and tech stack (webinar)
DESCRIPTION:Your customers already expect smart\, AI‑powered experiences. The question isn’t if you’ll adopt AI—but how fast you can get your content and processes ready. Following the packed‑house panel at ConVEx San Jose\, we’re bringing the conversation online; including some interactive elements and fresh insights since the conference. \nIn one focused hour\, our experts break down what “AI‑ready” really means and show you how to get there without derailing daily operations. \nArtificial Intelligence is reshaping how content is created\, accessed\, and used. But before jumping into AI initiatives\, how do you prepare your content\, your teams\, and your organization for success? Join our expert panel featuring Sarah O’Keefe (Scriptorium)\, Marianne Calilhanna (DCL)\, and Dipo Ajose-Coker as they dive into the essentials of getting AI-ready. \nPrepare to level up your content strategy for an AI-driven future. \nKey takeaways\n\nAssess your content landscape: Spot gaps in structure\, governance\, and findability before AI exposes them.\nBuild an AI‑friendly pipeline: Practical steps to enrich content with the right metadata and semantics.\nUpskill (and calm) your teams: Change‑management tips that turn AI anxiety into enthusiasm.\nChoose the right use cases first: Quick‑win scenarios that prove value fast\, from content intelligence to virtual assistants.\nMitigate the risks: Proven guardrails for data privacy\, bias\, and quality control.\n\nExpert panel\n\nSarah O’Keefe\, CEO\, Scriptorium: Industry pioneer and strategist for scalable content operations.\nMarianne Calilhanna\, VP Marketing\, Data Conversion Laboratory: 30‑year veteran turning complex content services into pragmatic solutions.\nDipo Ajose‑Coker\, Senior Product Marketing Manager\, RWS Tridion Docs: Bridge between developers and end‑users\, champion of structured content and AI‑driven productivity.\n\nRegister for the webinar here!
URL:https://www.scriptorium.com/event/ready-set-ai-how-to-future%e2%80%91proof-your-content-teams-and-tech-stack/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250625T120000
DTEND;TZID=America/New_York:20250625T130000
DTSTAMP:20260425T112222
CREATED:20250527T151643Z
LAST-MODIFIED:20250609T192757Z
UID:23063-1750852800-1750856400@www.scriptorium.com
SUMMARY:Inside the transformation: How CompTIA rebuilt its content ecosystem for greater agility and efficiency (webinar)
DESCRIPTION:CompTIA plays a critical role in the global technology ecosystem. As the largest vendor-neutral credentialing organization for technology workers\, CompTIA supports technology professionals with digital skills training and job-role based certifications. After an acquisition\, CompTIA faced the challenge of unifying multiple content systems\, editorial teams\, and delivery formats. To tackle this\, they implemented a centralized\, structured content model supported by a robust content management system. \nThis webinar details how CompTIA overhauled its content operations from strategy through implementation. Becky Mann\, VP Content Development at CompTIA\, Bill Swallow\, Director of Operations at Scriptorium\, and David Turner\, Consultant Publishing Automation at DCL walk through this challenging transformation that was implemented without a pause in production. CompTIA transformed content to DITA and updated to a modern component content management system (CCMS) that now allows CompTIA’s instructional designers to focus on creating high-quality learning experiences instead of formatting files. \nRegister for this webinar on DCL’s website.
URL:https://www.scriptorium.com/event/inside-the-transformation-how-comptia-rebuilt-its-content-ecosystem-for-greater-agility-and-efficiency-webinar/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250723T110000
DTEND;TZID=America/New_York:20250723T120000
DTSTAMP:20260425T112222
CREATED:20241203T191209Z
LAST-MODIFIED:20250520T172206Z
UID:22848-1753268400-1753272000@www.scriptorium.com
SUMMARY:Webinar: The Sky is Falling—But Your Content is Fine with Jack Molisani
DESCRIPTION:Every few years\, a new publishing trend sends leadership into a frenzy: \n\n“We need micro content for smartwatches!”\n“Everything must go into chatbots!”\n“Get ready for VR and the Metaverse!”\n“AI will replace our content team!”\n\nSound familiar? \nIn the next episode of our Let’s Talk ContentOps webinar series\, host Sarah O’Keefe and guest Jack Molisani explore how structured content will futureproof your content operations no matter what tech trends come along. Learn how to prepare content once and publish everywhere\, from toasters to chatbots to jumbotrons and beyond. \nRegister for this webinar on BrightTalk.\nCheck out past episodes from our Let’s Talk ContentOps! webinar series here. This series was created by The Content Wrangler and is exclusively sponsored by Heretto.
URL:https://www.scriptorium.com/event/webinar-the-sky-is-falling-but-your-content-is-fine-with-jack-molisani/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250910T110000
DTEND;TZID=America/New_York:20250910T120000
DTSTAMP:20260425T112222
CREATED:20241203T191330Z
LAST-MODIFIED:20250724T162616Z
UID:22849-1757502000-1757505600@www.scriptorium.com
SUMMARY:Webinar: Learning content that’s built to scale: CompTIA’s leap to structured content
DESCRIPTION:Teams are under pressure to do more—more formats\, languages\, publishing outputs\, and audiences. After an acquisition\, CompTIA faced fragmented systems\, manual processes\, and time-consuming formatting.  \nIn the next episode of our Let’s Talk ContentOps! webinar series\, guest Becky Mann\, Vice President of Content Development at CompTIA\, will share how CompTIA transformed its learning content operations to scale globally and meet evolving delivery demands. Whether you’re battling copy-paste chaos or looking to modernize your instructional workflows\, you’ll find practical insights to futureproof your learning content. \nIn this webinar\, attendees will learn how to: \n\nStreamline instructional design and multiformat delivery with structured content\nEliminate copy/paste through modular reuse\nAlign teams\, tools\, and workflows for scalable content transformation\n\nThis series was created by The Content Wrangler and is exclusively sponsored by Heretto. \nRegister for the webinar on BrightTalk.
URL:https://www.scriptorium.com/event/learning-content-thats-built-to-scale-comptias-leap-to-structured-content/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20251005
DTEND;VALUE=DATE:20251009
DTSTAMP:20260425T112222
CREATED:20241202T222224Z
LAST-MODIFIED:20250812T173116Z
UID:22839-1759622400-1759967999@www.scriptorium.com
SUMMARY:LavaCon 2025
DESCRIPTION:October 5th-8th \nAtlanta\, Georgia\, USA \nJoin our team in Atlanta for the 2025 LavaCon Content Strategy Conference! Here’s where you can see our team in action during the event. \nThe impossible dream: Unified authoring for customer content\nIs it really possible to configure enterprise content—technical\, support\, learning & training\, marketing\, and more—to create a seamless experience for your end users? In this session\, Sarah O’Keefe discusses the reality of enterprise content operations: do they truly exist in the current content landscape? What obstacles hold the industry back? How can organizations move forward? \nIn this session\, attendees will learn: \n\nThe challenging status quo in enterprise content ops\nThe reasons that we don’t have any good solutions\nA vision of the way forward\n\nSmart content for smart learning: Transforming DITA into LMS courses\nScriptorium launched LearningDITA 10 years ago. When the site struggled to support an ever-increasing number of students\, we faced a dilemma. How could we build a new site with a better learning experience while using the same DITA source files as the foundation? In this session\, Alan Pringle unpacks the story of LearningDITA\, sharing practical insights that apply to anyone who’s looking for a structured approach to learning content. \nLearn how we transformed DITA content into LMS e-learning courses by: \n\nCreating content and assessments using the DITA Learning and Training specialization\nDeveloping an automated SCORM publishing pipeline\nCustomizing how the Moodle LMS integrates SCORM packages into the learning experience\n\nSwag\, chatting\, and chocolate at the Scriptorium booth\nDon’t forget to stop by our booth (#31 in the Salon Ballroom) to chat with our team\, grab a free copy of our book\, Content Transformation\, chocolate\, and more! \nSave $200 on your LavaCon registration using the referral code Scriptorium25.  \nWant to make sure we meet?\nContact us to schedule a meeting during the event.
URL:https://www.scriptorium.com/event/lavacon-2025/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251105T110000
DTEND;TZID=America/New_York:20251105T120000
DTSTAMP:20260425T112222
CREATED:20241203T191452Z
LAST-MODIFIED:20251104T185843Z
UID:22850-1762340400-1762344000@www.scriptorium.com
SUMMARY:Webinar: Why Cheap Content Is Expensive — and How to Fix It
DESCRIPTION:In today’s race to produce more content faster\, many organizations have turned to the lowest-cost resources available — often resulting in high turnover\, inconsistent quality\, and a cycle of rework that drains time and money. This “race to the bottom” appears economical at first\, but it ultimately undermines both team stability and content effectiveness. \nIn this webinar\, guest Dawn Stevens and host Sarah O’Keefe explore a smarter alternative: using automation strategically to handle repeatable\, low-value tasks\, and reinvesting those savings into better-qualified\, more experienced technical communication professionals. The result? Fewer roles overall\, but higher-value ones — enabling your team to focus on designing\, governing\, and delivering high-quality information products that meet business goals. \nRegister for the webinar on BrightTalk.
URL:https://www.scriptorium.com/event/why-cheap-content-is-expensive-and-how-to-fix-it/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20251111
DTEND;VALUE=DATE:20251114
DTSTAMP:20260425T112222
CREATED:20241202T223240Z
LAST-MODIFIED:20250813T144851Z
UID:22841-1762819200-1763078399@www.scriptorium.com
SUMMARY:tcworld 2025
DESCRIPTION:November 11th—13th \nStuttgart\, Germany \nCome see us at tcworld 2025\, the largest technical content conference in the world! Hear Scriptorium CEO Sarah O’Keefe speak in the following session. \nAccelerating global content delivery with structured learning content\nThis case study presentation describes an implementation of structured learning content for a major organization that supports technology professionals with training and certification programs \nThe organization client manages a growing portfolio of digital content\, certification materials\, and training resources. They needed robust\, scalable content operations to keep pace with evolving learning needs and market demands. They evaluated several traditional learning content systems\, but none of them met their stringent requirements for authoring\, flexibility\, automation\, and extensibility. Ultimately\, the organization decided to build learning content ops on a DITA-based CCMS. \nToday\, the source content is unified in a centralized repository where all content is stored and managed\, eliminating the recurring production headaches of duplication\, versioning\, and copy and paste. Their instructional designers no longer spend time on formatting and file management—instead\, they focus on crafting better learning experiences. \nThe presentation describes the process of moving from traditional learning tools to a component-based approach. \nWant to see this session live? Register for tcworld on the conference site. \nMake sure we meet!\nContact us to schedule a meeting during the event.
URL:https://www.scriptorium.com/event/tcworld-2025/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260128T110000
DTEND;TZID=America/New_York:20260128T120000
DTSTAMP:20260425T112222
CREATED:20251211T201852Z
LAST-MODIFIED:20251211T201852Z
UID:23370-1769598000-1769601600@www.scriptorium.com
SUMMARY:Learning experiences at scale: The role of structured content (webinar)
DESCRIPTION:In this webinar\, Sarah O’Keefe\, the founder and CEO of Scriptorium\, describes the successful implementation of a DITA-based component content management system (CCMS) for a major organization that supports technology professionals with training and certifications.  \nFacing a growing portfolio of digital content\, certification materials\, and training resources\, as well as the limitations of traditional learning systems\, the organization needed robust content operations for scalability and automation.  \nThe move to a component-based approach unified their source content in a centralized repository\, eliminating common production headaches like duplication and versioning. Now\, instructional designers are free from time-consuming formatting and file management tasks\, allowing them to focus on crafting better learning experiences. \nRegister for the webinar on Zoom. 
URL:https://www.scriptorium.com/event/learning-experiences-at-scale-the-role-of-structured-content-webinar/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260211
DTEND;VALUE=DATE:20260213
DTSTAMP:20260425T112222
CREATED:20260204T160634Z
LAST-MODIFIED:20260211T180321Z
UID:23402-1770768000-1770940799@www.scriptorium.com
SUMMARY:MEGAComm 2026
DESCRIPTION:Jerusalem\, Israel\, and online \nFebruary 11th-12th \nWe’re excited to kick off 2026 with MEGAComm\, which is celebrating its 20th anniversary! \nSarah O’Keefe will participate in a tekom Israel round table discussion about the challenges\, concerns\, and opportunities in the content industry. \n\nLocation: Online\nDate: Wednesday\, February 11th.\nTime: 1 pm EST\n\nRegister for MEGAComm on the conference website. 
URL:https://www.scriptorium.com/event/megacomm-2026/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260225T110000
DTEND;TZID=America/New_York:20260225T120000
DTSTAMP:20260425T112222
CREATED:20260216T123006Z
LAST-MODIFIED:20260213T174642Z
UID:23412-1772017200-1772020800@www.scriptorium.com
SUMMARY:Ask Me Anything: AI in content ops (webinar)
DESCRIPTION:In a recent podcast\, Sarah O’Keefe and Alan Pringle discussed the impact of AI on technical communication. Here’s your chance to join the discussion. Join us for an AMA! \n\nDate: Wednesday\, February 25th\nTime: 11 am Eastern\nRegister on Zoom\n\nCan’t make it to the live show? Register\, and we’ll send you the recording!
URL:https://www.scriptorium.com/event/ask-me-anything-ai-in-content-ops/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260311T110000
DTEND;TZID=America/New_York:20260311T120000
DTSTAMP:20260425T112222
CREATED:20260211T171454Z
LAST-MODIFIED:20260211T171454Z
UID:23410-1773226800-1773230400@www.scriptorium.com
SUMMARY:Chart your AI-ready content ops career (webinar)
DESCRIPTION:In this webinar\, Emilie Herman\, Director of Content Operations at the Financial Accounting Foundation (FAF)\, shares lessons from her career journey. Emilie’s journey began in developmental editing and tradebook publishing and evolved into modern content operations. \nThrough the lens of publishing services and large-scale content workflows\, she’ll show how the shift from manual processes to automation mirrors what’s happening with AI\, and what that means for your career. \nFor anyone navigating a career in content ops\, this session highlights the opportunities that emerge when you’re willing to learn new tools\, hone key content ops skills\, and chart a course forward in a rapidly evolving content landscape. \n\nDate: Wednesday\, March 11th\nTime: 11 am Eastern\nRegister on Zoom\n\nCan’t make it to the live show? Register\, and we’ll send you the recording!
URL:https://www.scriptorium.com/event/chart-your-ai-ready-content-ops-career-webinar/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260408T110000
DTEND;TZID=America/New_York:20260408T120000
DTSTAMP:20260425T112222
CREATED:20260330T160716Z
LAST-MODIFIED:20260330T165807Z
UID:23446-1775646000-1775649600@www.scriptorium.com
SUMMARY:Ask Me Anything: Sarah O'Keefe (Scriptorium) and Patrick Bosek (Heretto)
DESCRIPTION:In a recent podcast\, Sarah O’Keefe (Scriptorium) and Patrick Bosek (Heretto) discussed AI governance and human intervention. Here’s your chance to join the discussion. Join us for an AMA! \n\n\n\n\n\n\n\nWednesday\, April 8th\n11 am Eastern\nRegister on Zoom
URL:https://www.scriptorium.com/event/ask-me-anything-sarah-okeefe-and-patrick-bosek/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260413T080000
DTEND;TZID=America/New_York:20260415T170000
DTSTAMP:20260425T112222
CREATED:20251211T202445Z
LAST-MODIFIED:20260218T221214Z
UID:23372-1776067200-1776272400@www.scriptorium.com
SUMMARY:ConVEx 2026
DESCRIPTION:Join us in Pittsburgh for the 2026 ConVEx content conference! The Scriptorium team will speak in several sessions. \nDeath and Tax-onomies: Metadata with Minimal Pain\nBusiness-related metadata is a critical piece of your DITA content model. But taxonomy work is overwhelming to many people. In this session\, Allison Beatty shares how the fields of library science and knowledge management offer tools that let you avoid reinventing the wheel. In this presentation\, you’ll learn about the Dublin Core Metadata Initiative (DCMI)\, how it maps to the DITA content model\, and how you can use the Dublin Core standard to develop your organization’s metadata. \nTag\, you’re it! Playing nice with DITA\nMarketing\, technical\, training\, and support teams often create content in silos\, leading to duplication and inconsistency. In this session\, Jake Campbell details how DITA provides a common set of rules that enables collaboration while preserving each team’s unique goals. \nThis session highlights how metadata supports discovery and targeted publishing\, how taxonomies promote clarity without semantic overload\, and how highly designed materials can be adapted into DITA without losing impact. We’ll also explore strategies for creating reusable\, modular content that flows across teams to improve consistency and customer experience\, creating a coordinated\, sustainable content ecosystem. \nAI and Content: Avoiding Disaster\nAs a purveyor of high-stakes technical content\, Scriptorium CEO Sarah O’Keefe is watching the rise of AI with alarm. Our interest in automation and new technologies is on a collision course with our mandate to deliver timely\, accurate information. Join Sarah’s session to learn how to futureproof your content operations for AI and beyond. \nRegister on the conference website \nWant to make sure we meet? Contact us to schedule a private meeting with our team during ConVEx.
URL:https://www.scriptorium.com/event/convex-2026/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260418
DTEND;VALUE=DATE:20260420
DTSTAMP:20260425T112222
CREATED:20260218T215820Z
LAST-MODIFIED:20260218T220237Z
UID:23418-1776470400-1776643199@www.scriptorium.com
SUMMARY:AEM Guides conference 2026
DESCRIPTION:Will we see you in sunny Las Vegas for the 2026 AEM Guides conference? If so\, make sure you hear Sarah O’Keefe’s keynote session! \nThe Great Escape: Managing Content in an AI World \nJoin us as Sarah talks through the strategic implications of AI for content professionals: the power shift from authors to consumers\, the rise of synthetic content\, and the role of trust. \nRegister on the conference website. \nWant to meet with Sarah during the event? Contact us!
URL:https://www.scriptorium.com/event/aem-guides-conference-2026/
LOCATION:The Venetian Resort Las Vegas\, 3325-3355 S. Las Vegas Boulevard\, Las Vegas\, NV\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260513T110000
DTEND;TZID=America/New_York:20260513T120000
DTSTAMP:20260425T112222
CREATED:20260319T184845Z
LAST-MODIFIED:20260319T185628Z
UID:23441-1778670000-1778673600@www.scriptorium.com
SUMMARY:Conversational AI: The Cost of Ignoring Structured Content
DESCRIPTION:Conversational AI is everywhere\, but reliable AI responses depend on reliable content. So\, how do you ensure your content is reliable? Join us on Wednesday\, May 13th\, at 11 am Eastern for our next episode of “Let’s Talk ContentOps!” \n \n \nGuest Rahel Bailie\, Content Solutions Strategist at Content Seriously\, and host Sarah O’Keefe\, Founder & CEO of Scriptorium\, examine how the intersection of structured content and conversational AI has evolved. They also discuss practical next steps that organizations can take to create a successful AI content strategy. \nDuring the show\, attendees will learn: \n\nWhat structured content is and how it fuels reliable conversational AI responses\nHow technical writers and conversation designers can collaborate for optimal output\nThe practical next steps for creating successful AI outcomes\n\nRegister for the webinar on BrightTalk \nCan’t make it to the live show? Register\, and we’ll send you the recording! \nLet’s Talk ContentOps is brought to you by The Content Wrangler\, Scriptorium Publishing\, and is sponsored by Heretto\, a powerful component content management system (CCMS) platform to deploy help and API documentation in a single portal designed to delight your customers.
URL:https://www.scriptorium.com/event/conversational-ai-the-cost-of-ignoring-structured-content/
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