Content strategy and DITA and localization, oh my! Our best of 2014
Yes, you need another “best of 2014” list to round out the year. Without further ado, here are Scriptorium’s top 2014 blog posts on content strategy, DITA, and localization.
Risky business: The challenge of content silos
At Information Development World, I delivered a keynote on the challenges of content silos. The silo problem emerged as a major theme of the conference.
Engage before change: your content strategy mantra
If you’re about to revamp your content strategy, repeat after me:
Engage before change.
Keys to content strategy: ROI
Content strategy requires you to connect information with business results. The key to getting a content strategy approved? Return on investment (ROI). Once you show that your content strategy is beneficial to the business, you are on your way.
A hierarchy of content needs
Some thoughts on how to evaluate a hierarchy of content needs as a foundation for content strategy.
Will it blend? Content management software and localization companies
Vasont, TransPerfect, and Astoria. Really??
Has your localization service provider (LSP) been naughty or nice?
Last month I posted about the five gotchas that will affect your translation turnaround time. That post focused on content quality, but I’d also mentioned how “a good LSP” would handle things. This month, let’s take a step back and look at five things that separate the nice LSPs from the naughty ones.
When content strategy fails, RoadRunner edition
Our home Internet connection is usually reliable, but today I come home to what I think must be an outage. No Internet on any of our Wifi networks.
Content monoculture
I’m having some trouble with the idea of “extending DITA” outside the world of technical communication. DITA is obviously important in the right environment, but should we be advocating the use of DITA for more and more content?
Content strategy for foodies
Content is like food. At its best, it’s a carefully choreographed experience, like dining at a fine restaurant.
