Virtual meeting etiquette

Bill Swallow / Opinion5 Comments

Let’s take a break from content strategy and talk a bit about virtual meeting etiquette. I’ve heard plenty of virtual meeting horror stories from friends and colleagues. There are tales of barking dogs, screaming children, loud ambient office noise, and yes, even the dreaded toilet … Read More

Localization best practices (premium)

Bill Swallow / LocalizationLeave a Comment

Localization—the process of adapting content to a specific locale—is a critical requirement for global companies. It’s often treated as a necessary evil, but this is shortsighted. The quality of localization efforts affects the company’s bottom line. More than ever, products and services are sought, purchased, and consumed … Read More