In episode 54 of the Content Strategy Experts podcast, Elizabeth Patterson interviews Sarah O’Keefe and Alan Pringle about what’s changed and what hasn’t changed in content over the years.
Gretyl Kinsey: Welcome to the Content Strategy Experts Podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 43, we talk about how to make sure you’re selecting the right tools … Read More
Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997 Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 25 we begin an occasional series on content strategy pitfalls. What are the … Read More
Markdown is a text-based markup language designed for content authoring. Using a limited set of formatting marks, you can create content and render it to HTML or another format. There’s a growing buzz about Markdown in the technical communication community. While great for quick content … Read More
Getting your DITA content into a high-design format like InDesign is a tricky prospect. The biggest stumbling block is the fact that there is no intrinsic link between your ICML and the template that you flow it into. In the end, your InDesign template (you’re … Read More
“My team is looking into how we can use <incumbent tool> to handle our new content requirements.” That’s what I heard from a manager during a recent phone call about a company’s expanding content needs. The tools-focused response made me cringe.
For his 1959 horror movie The Tingler, director/producer William Castle had movie theater seats rigged with buzzers to scare moviegoers during a scene when the Tingler creature is loose in a theater. Patrons in those seats probably didn’t enjoy the jolt—or making a spectacle of … Read More
If you can’t handle some rough-and-tumble adversity, you are not ready to manage the implementation of a new content strategy.
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