He partners with Scriptorium’s clients to:

• Calculate return on investment to validate new approaches to content.
• Identify improvements to accelerate content’s contributions to corporate goals.
• Evaluate tool vendors and select best-fit technologies.
• Address change resistance through constant project collaboration and targeted training.

Alan is the coauthor of several books, including Content Strategy 101, The State of Structured Authoring, and Technical Writing 101. He manages operations at Scriptorium and leads the LearningDITA.com team.

Alan earned a BA in English from Wake Forest University.

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