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White papers

Researching content strategy issues? Read these white papers. All white papers are available in both HTML and PDF formats. If a white paper was commissioned, the customer name is in both versions.

DITA to PowerPoint: Exploring the challenges

DITA to PowerPoint can be a bumpy road.

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Flexible learning content with the DITA Learning and Training specialization

DITA offers predefined structures for study guides, assessments, e-learning, and more.

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Content accounting: Calculating value of content in the enterprise

Measure content value based on accounting principles.

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The Scriptorium approach to content strategy

Our approach to content strategy is based on management consulting principles.

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Understanding content strategy as a specialized form of management consulting

Content strategy is a specialized subdiscipline of management consulting.

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How much does XML publishing cost?

XML publishing costs based on small, medium, large, and enterprise scenarios

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Managing DITA projects: Five keys to success

Implementing DITA is not just picking tools. Learn about five critical facets.

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The DITA business case: Maximizing content value

What are the business justifications for investing in DITA?

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Single-sourcing is dead. Long live shared pipes!

The term single-sourcing is too simplistic to describe today's content creation environments.

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Localization and the DITA Open Toolkit

How to solve issues with localized output from the DITA Open Toolkit

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DITA specialization: Extensibility and standards compliance

Specialization lets you customize the DITA structure while remaining compliant with the standard.

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Localization strategy: Your key to global markets

Without a global market strategy, companies are passing up nearly half their potential revenue.

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The age of accountability: Unifying marketing and technical content with Adobe Experience Manager

How can your organization align content creation efforts for marketing and technical content?

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Structured authoring and XML

Learn about structured authoring and its benefits for your organization.

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Creating a unified customer experience with a content fabric

You need a customer experience that does not reproduce your organization’s internal structure.

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Conditional content in DITA

As conditional requirements get more complex, the Show/Hide functionality in many desktop publishing tools is no longer sufficient.

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