Upcoming events
enterprise content strategy
Coffee & Content: The need for enterprise content strategy
OnlineThe distinction between pre-sales and post-sales content is blurring. Prospects routinely search for technical information and read user documentation before making a buying decision. Whether you like it or not, your prospects already use technical content. In this environment, you need a content strategy that accounts for all customer-facing information, not just marketing content or... Read more »
Adobe DITAWORLD 2020
OnlineSarah O'Keefe is presenting Leveraging DITA for enterprise content needs on Wednesday, October 7th at 7:00 p.m. ET. She will explore different ways to exchange DITA content with marketing, e-learning, support, software development, and others across the enterprise. Register.
Unifying customer experience with enterprise content strategy (webcast)
OnlineDoes your website include content from multiple departments? If so, you need an enterprise content strategy rather than a departmental strategy. Enterprise content strategy addresses each content type as part of the overall user experience. In this presentation, Elizabeth Patterson explores how to build a holistic content strategy across your customer-facing content groups. Register.