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Content delivery portal

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UI for AI: Responsible content delivery (webinar)

With AI, users are taking control over content delivery through summarization, personalization, translation, and more. But what are the risks? In this webinar, Sarah O’Keefe, CEO of Scriptorium, and Fabrice Lacroix, CEO of Fluid Topics, explore strategies and share examples of UI for AI that empower users while protecting them—and your organization—from misinterpretation, incomplete information, and compliance breaches.

As somebody who works in structured content with metadata, taxonomy, and all those other fun things, we’re telling people, you have to do the work. You have to do the work upfront because once that ingestion step happens and the AI is ingesting not structured, not consistent, not governed, not accurate, not up-to-date content, then what chance does the AI have? The AI is not going to make your content magically more accurate. It’s not magic. I mean, it can do some magic looking things, but it is not magic. Your entropy always wins. Your content will always sort of degenerate, right? So you start for your best possible, and it goes down from there. So what’s the best possible thing that you can get into your database?

— Sarah O’Keefe

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CCMS Content delivery portal Content management DITA Podcasts

Deliver content dynamically with a content delivery platform

Struggling to get the right content to the right people, exactly when and where they need it? In this podcast, Scriptorium CEO Sarah O’Keefe and Fluid Topics CEO Fabrice Lacroix explore dynamic content delivery—pushing content beyond static PDFs into flexible platforms that power search, personalization, and multi-channel distribution.

When we deliver the content, whether it’s through the APIs or the portal that you’ve built that is served by the platform, we render the content in a way that we can dynamically remove or hide parts of the content that would not apply to the context, the profile of the user. That’s the magic of a CDP. It’s delivering that content dynamically.

— Fabrice Lacroix

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CCMS Content delivery portal Content management Industry insights Scalability Structured content

Omnichannel publishing

In episode 124 of The Content Strategy Experts podcast, Sarah O’Keefe and Kevin Nichols of AvenueCX discuss omnichannel publishing.

“Omnichannel involves looking at whatever channels are necessary within the context of your customer’s experience, how your customers engage with your brand, and then figuring out how to deliver a seamless interaction.”

– Kevin Nichols

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