00:00 Alan Pringle: Welcome to The Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In Episode 12, we discussed the Death of Training. 20 years ago, we offered … Read More
The death of training (podcast)
In this podcast, Alan Pringle and Sarah O’Keefe discuss the shift in training priorities. In the past, companies would train employees to avoid dependence on Evil Outside Contractors. Today, companies don’t want to invest in training their employees (“They might leave!”), so instead they farm … Read More
Full transcript of transitioning from strategy to implementation podcast
00:00 Bill Swallow: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 11, we’ll talk about transitioning from a developed content strategy to implementation … Read More
Adapt or die, the sequel (Adapt or die harder?)
Back in 2013, I used the phrase content velocity in several posts. These posts also had a certain doomsday theme, as I compared the rise of digital workflows in publishing to the comet that wiped out the dinosaurs.
Full transcript of client-consultant relationship podcast
00:00 Sarah O’Keefe: Welcome to The Content Strategy Experts podcast brought to you by Scriptorium. Since 1997 Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 10, we discuss the client consultant relationship. What does it look like … Read More
Content Strategy Network: Is structured content worth the effort?
We had about 27 people participate in the first online meeting of the Content Strategy Network.
Full transcript of highly designed content podcast
00:03 Gretyl Kinsey: Welcome to the Content Strategy Experts Podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode nine, we discuss strategies for producing highly designed content.
The Content Strategy Network
Updated… We launched the Content Strategy Network! We want to connect you with peers in the industry so that you can talk shop.
Full transcript of 20 years of content strategy
00:00 Announcer: This is the Content Strategy Experts podcast produced by Scriptorium. Since 1997 Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. 00:13 Bill Swallow: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. In episode … Read More
Content: Is it really a business asset?
Assets have long life, and their value depreciates over time. Does content meet that definition?