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The next installment in an occasional series on how to avoid pitfalls in your content strategy.

In this podcast, Sarah O’Keefe, Bill Swallow, and Alan Pringle discuss content silos, how they come to be, and how to deal with them.

Related links:

• Single-sourcing is dead. Long live shared pipes!
• Content strategy pitfalls podcast: tools
  

About the Author

Bill Swallow

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Director of Operations. Techcomm, content strategy, and localization. Enjoys taekwondo, craft beer, and homebrewing.