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Bridging the gap between content design, content ops, and AI
Is AI the catalyst that will finally bring content design and content ops together? In this episode, Sarah O’Keefe speaks with Kate Agena, Vice President of Content Design at SAP, about why fluency is cheap while meaning remains expensive in an AI-driven world.
Kate Agena: But users don’t care if content is coming from marketing, product, or whatever: they want whatever it is that they need at the time they need it. If everything is just kind of in one pile of information, that’s not going to come out correctly. So I think ops is just so incredibly important now, and content ops in particular are going to be far more important than they were.
NEW BOOK: The Uninvited Author
Ready to make AI work for your content, instead of the other way around? The Uninvited Author is the guide you need.
