Employees are (and should be) hired for their knowledge and skill, not necessarily their multilingual skills. In a global organization with many offices worldwide, the result is a diverse team with content developers and contributors that speak many different languages. Collaborating on content development—especially on the same document—can be difficult if employees do not speak the same language fluently (or at all).
In episode 76 of The Content Strategy Experts podcast, Elizabeth Patterson and Alan Pringle talk about expectations versus realities of tools when moving to smart structured content.
“You can have different people using different tools and still pour all of the content into the single content management system. People connect to it differently based on the authoring tool that they prefer, and what works best for them.”
—Alan Pringle
“When you share content across the company in ways you haven’t before, everyone has to shift to a culture of collaboration.”
Bill Swallow and Gretyl Kinsey share some of the most important steps to take when planning for your taxonomy in The Content Strategy Experts Webcast.
“When starting with a taxonomy, never start with a blank slate, because chances are somebody has done something already.”
—Bill Swallow
