“When you share content across the company in ways you haven’t before, everyone has to shift to a culture of collaboration.”
Taxonomy planning (webcast)
Bill Swallow and Gretyl Kinsey share some of the most important steps to take when planning for your taxonomy in The Content Strategy Experts Webcast. “When starting with a taxonomy, never start with a blank slate, because chances are somebody has done something already.” —Bill … Read More
The benefits of a taxonomy (podcast, part 2)
In episode 74 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate continue their discussion about the benefits of establishing a taxonomy. “Communicate with the stakeholders. Don’t just get their input and then go away. Communicate all along what you’re doing and identify … Read More
The benefits of a taxonomy (podcast, part 1)
In episode 73 of The Content Strategy Experts Podcast, Gretyl Kinsey and Simon Bate talk about the benefits of establishing a taxonomy. “Filtering is possible through the use of taxonomies. They have a real world benefit for people looking to find something.” —Simon Bate
Getting started with DITA (podcast, part 2)
In episode 72 of The Content Strategy Experts Podcast, Gretyl Kinsey and Barbara Green of ACS Technologies continue their discussion about getting started with DITA. “We experienced far more change than I anticipated from the time Scriptorium first came in to evaluate our situation. I … Read More
Getting started with DITA (podcast, part 1)
In episode 71 of The Content Strategy Experts Podcast, Gretyl Kinsey and Barbara Green of ACS Technologies talk about getting started with DITA. “We ran the conversion and got the content in DITA. It wasn’t structured the way it would be if you had started … Read More
Unusual DITA outputs
In episode 68 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate talk about unusual outputs from DITA sources. ” With DITA, it’s incredibly flexible. We can generate almost any type of output that we want to with it.” —Simon Bate
Small scope content strategies (podcast)
In episode 64 of The Content Strategy Experts podcast, Gretyl Kinsey and Alan Pringle talk about content strategies that have a limited or smaller scope. “When you are limited it may slow you down, but at least you’re moving forward. It’s baby steps. It’s increments. It’s important … Read More
Content strategy pitfalls: best practices (podcast, part 2)
In episode 62 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow continue their discussion from episode 61 and talk about best practices for planning. “You need to be mindful about how what you’re doing is going to impact other groups. You can’t … Read More
Content strategy pitfalls: planning (podcast, part 1)
In episode 61 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow return to our content strategy pitfalls series with a discussion about planning. “Another thing that is really helpful is doing a pilot project or proof of concept, because that can help … Read More