Once again, it’s that time of year—the time when we use food analogies to explain critical concepts about content strategy, operations, and more!
(Who are we kidding. It’s always time for that.)
In episode 154 of The Content Strategy Experts Podcast, Bill Swallow and Christine Cuellar discuss the similarities between the industry-disrupting innovations of machine translation and AI, lessons we learned from machine translation that we can apply to AI, and more.
“Regardless of whether you’re talking about machine translation or AI, don’t just run with whatever it provides without giving it a thorough check. The other thing that we’re seeing with AI that wasn’t so much an issue with machine translation is more of a concern around copyright and ownership.”
— Bill Swallow
If you didn’t make it to LavaCon 2023 in-person or online, here are the lessons our team shared about the perils and possibilities of AI, the future of content, and more!
Our team enjoyed meeting the passionate people we met during MadWorld 2023. Now that the MadCap Software family has acquired the IXIA CCMS, learn more about what it is, how it adds value to Flare users, and when you may consider transitioning to this powerful tool.
Our team taught and learned so much during TechLearn 2023. Here are some insights from our test kitchen demonstration, the L&D healthcare series, and more!
(Warning: Images of delicious New Orleans food will make you envious.)
To provide the best customer experience, you need customized content that goes beyond what “traditional” publishing can do. Content as a Service (CaaS) offers a solution for complex content delivery requirements.
Content is a fierce beast to wrangle. I’ve experienced this after years of managing marketing content. Writing engaging, high-quality, accurate content — whether it’s from scratch or using AI as a starting place — is hard. Pile on revisions, production schedules, publishing tools, industry changes, and more, and you create a massive, wild creature.
Conference season is coming up! Our team is ready to connect with you at a variety of in-person and online events.
In episode 149 of The Content Strategy Experts Podcast, Sarah O’Keefe and Christine Cuellar discuss the unique challenges, opportunities, and considerations of content operations with elearning content.
“As an instructional designer, as a person who’s creating this learning content, you start thinking about, How do I deliver this effectively? How do I ensure that learning actually takes place? That’s our goal here. We want the people to learn the thing.”
— Sarah O’Keefe
When system maintenance is removed from your content experts’ workload, your team becomes a powerhouse for producing dynamic content.
