Evolution of content (podcast)
In episode 54 of the Content Strategy Experts podcast, Elizabeth Patterson interviews Sarah O’Keefe and Alan Pringle about what’s changed and what hasn’t changed in content over the years.
Rebranding as a business case for smart content (podcast)
In episode 53 of the Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow discuss rebranding as a business case for smart content. How can you make sweeping branding changes as quickly and as painlessly as possible?
Full transcript of CMS/DITA NA conference interviews: part two (podcast)
Elizabeth Patterson: Welcome to the Content Strategy Experts podcast. Brought to you by Scriptorium. Since 1997 Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way.
E. Patterson: In episode 51, we talk with vendors at the CMS DITA North America Conference about how they have seen DITA evolve during their time in the industry. This is part two of a two-part podcast.
Full transcript of CMS/DITA NA conference interviews: part one (podcast)
Elizabeth Patterson: Welcome to the Content Strategy Experts podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In Episode 50, we talk with attendees at the CMS/DITA North America Conference about how they have used DITA in their career and the challenges they have overcome. This is part one of a two-part podcast.
Full transcript of Open file formats in your digital transformation (podcast)
Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 48, we discuss the importance of using open content formats in your digital transformation.
Full transcript of Smart content in unexpected places (podcast)
Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 45, we discover the unexpected places where organizations are using smart, structured content. Structured content isn’t just for (bleep)… Don’t make me laugh anymore. Okay. Structured content isn’t just for technical communication anymore. Hi everyone, I’m Alan Pringle, and today I have with me Sarah O’Keefe.
Full transcript of What is content strategy? (podcast)
Bill Swallow: Welcome to the Content Strategy Experts podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 44, we take a look at several definitions of content strategy. Do they work, and are they accurate? Hey everyone, I’m Bill Swallow. I’m here with Sarah O’Keefe.
What is content strategy? (podcast)
In episode 44 of The Content Strategy Experts podcast, Bill Swallow and Sarah O’Keefe take a look at several definitions of “content strategy”. Do they work? Are they accurate?
Full transcript of Content strategy failure podcast
Alan Pringle: Welcome to the Content Strategy Experts podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 37, we talk about failure, how can you guarantee your content strategy will fail? How can you invite disaster for your content processes?
The DITA business case: Maximizing content value
Executive summary
Companies require content to support ever-increasing requirements, including:
- Delivering content in multiple formats
- Meeting compliance requirements
- Accelerating time to market
- Handling content variants
- Delivering translated content on a limited budget
This white paper describes the business justifications for investing in the Darwin Information Typing Architecture (DITA)—an open source XML standard—as a foundation for content management.
