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Podcasts

Full transcript of Smart content in unexpected places (podcast)

Alan Pringle:     Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 45, we discover the unexpected places where organizations are using smart, structured content. Structured content isn’t just for (bleep)… Don’t make me laugh anymore. Okay. Structured content isn’t just for technical communication anymore. Hi everyone, I’m Alan Pringle, and today I have with me Sarah O’Keefe.

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Content management Podcasts

Full transcript of What is content strategy? (podcast)

Bill Swallow:     Welcome to the Content Strategy Experts podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 44, we take a look at several definitions of content strategy. Do they work, and are they accurate? Hey everyone, I’m Bill Swallow. I’m here with Sarah O’Keefe.

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White papers

The DITA business case: Maximizing content value

Coauthored by Sarah O’Keefe and Bill Swallow

Executive summary

Companies require content to support ever-increasing requirements, including:

  • Delivering content in multiple formats
  • Meeting compliance requirements
  • Accelerating time to market
  • Handling content variants
  • Delivering translated content on a limited budget

This white paper describes the business justifications for investing in the Darwin Information Typing Architecture (DITA)—an open source XML standard—as a foundation for content management.

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Podcasts

Full transcript of Lightweight DITA podcast: part 2 with guests Dr. Carlos Evia and Michael Priestley

Gretyl Kinsey:    Welcome to the Content Strategy Experts Podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 36 we talk about Lightweight DITA and more with Dr. Carlos Evia, and Michael Priestley. This is the second of two podcasts featuring these special guests.

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Content lifecycle Content management Podcasts

Full transcript of Battling content strategy inertia podcast

Sarah O’Keefe: Welcome to the Content Strategy Experts podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 34 of this podcast, we talk about inertia. It’s August, so here we are in the dog days of summer in North Carolina. It’s hot and humid, and doing absolutely nothing seems like pretty much the best and only strategy right now. That got us thinking about inertia in content strategy. It takes a big push to get a content strategy project moving, and a lot of times, do nothing seems like a much safer strategy than actually taking action and doing something. But of course, the choice to do nothing is, itself, a decision, and may lead to sunburn if you just stay out there too long.

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DITA DITA workflow—managers Podcasts

Full transcript of You are not unique podcast

Welcome to The Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way.

In episode 27, we discussed the myth of uniqueness, or, the “we are special” syndrome. Unique needs of published content are not always the best criteria for determining content processes.

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Content management Content pitfalls Podcasts

Full transcript of content strategy pitfalls: tools podcast

Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997 Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 25 we begin an occasional series on content strategy pitfalls. What are the traps, snares and dangers that the intrepid content strategist will encounter? What’s the best way to avoid danger, injury and even project death? In this episode we’ll focus on software and tool problems.

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