In episode 60 of The Content Strategy Experts Podcast, Elizabeth Patterson and Gretyl Kinsey discuss content reuse, how it specifically applies to DITA, and how it can benefit your organization. “So often we see companies wasting a lot of time copying and pasting. This idea of … Read More
Using the Learning and Training specialization for your content (podcast)
In episode 59 of the Content Strategy Experts Podcast, Alan Pringle and Kaitlyn Heath discuss how you can apply the Learning and Training specialization to your content. I think the conditional processing is a huge benefit as well. You can have a lot more interactivity … Read More
Unifying content after a merger (podcast)
In episode 58 of the Content Strategy Experts Podcast, Elizabeth Patterson and Sarah O’Keefe discuss how to unify content after a merger. In terms of pushback or in terms of change management, what we have to do is ask, “What does this other team do … Read More
Enterprise content strategy: Putting the pieces together (podcast)
In episode 57, Sarah O’Keefe and Bill Swallow look at content strategy across different disciplines and how an enterprise-level content strategy can grow from departmental efforts.
Calculating return on investment for your content strategy (podcast)
In episode 56 of the Content Strategy Experts Podcast, Gretyl Kinsey and Alan Pringle discuss how to calculate return on investment for your content strategy even if you’ve never measured anything before.
The Scriptorium approach to content strategy (podcast)
In episode 55 of the Content Strategy Experts Podcast, Elizabeth Patterson and Sarah O’Keefe discuss Scriptorium’s approach to content strategy.
Evolution of content (podcast)
In episode 54 of the Content Strategy Experts podcast, Elizabeth Patterson interviews Sarah O’Keefe and Alan Pringle about what’s changed and what hasn’t changed in content over the years.
Rebranding as a business case for smart content (podcast)
In episode 53 of the Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow discuss rebranding as a business case for smart content. How can you make sweeping branding changes as quickly and as painlessly as possible?
Content conversion (podcast)
In episode 52 of the Content Strategy Experts podcast, Gretyl Kinsey talks with Mark Gross of DCL about content conversion. They explore some of the use cases they have seen and what partial conversion looks like.
CMS/DITA NA conference interviews: part two (podcast)
In episode 51 of the Content Strategy Experts podcast, Elizabeth Patterson and Gretyl Kinsey talk with vendors at the CMS/DITA North America conference about how they have seen DITA evolve during their time in the industry. This is part two of a two-part podcast.