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Content operations Podcast Podcast transcript

Our demands for enterprise content operations software (podcast)

In episode 161 of The Content Strategy Experts Podcast, Sarah O’Keefe and Alan Pringle share their ideal world for enterprise content operations software, including specific requests for how content management software needs to evolve.

SO: “When I envision this in the ideal universe, it seems that the most efficient way to solve this from a technical point of view would be to take the DITA standard, extend it out so that it is underlying these various systems, and then build up on top of that. I don’t really care. What I do care about is that I need, and our clients need, the ability to move technical content into learning content in an efficient way. And right now that is harder than it should be.”

AP: “Oh, entirely. And I would even argue it should go the other way, because there is stuff possibly on the training side that the people in the product content side need. So both sides need that ability.”

SO: Right, so give us seamless content sharing, please. Pretty please.”

Sarah O'Keefe
January 29, 2024
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Content operations Learning content Podcast Podcast transcript

Rise of the learning content ecosystem with Phylise Banner (podcast)

In episode 160 of The Content Strategy Experts Podcast, Alan Pringle and special guest Phylise Banner talk about the limitations of the learning management system, the rise of the learning content ecosystem, and more.

“I think about enterprise-wide applications. Consider the tools that are used to generate help solutions. Let’s just use Jira as an example. You have a knowledge base, enterprise-wide, and everyone at the organization has access to ask a question or search the knowledge base, or something like that. That’s where I want to go, that’s what I want to see. I want my learning experience platform to be like that. I want a knowledge base that I can tap into any place, anytime, anywhere. And then, have my mastery checked in the ways that I want to have it checked. ”

— Phylise Banner

Alan Pringle
January 22, 2024
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AEM Guides user conference

Las Vegas, NV

March 24th-25th

As part of the preconference event for Adobe Summit, AEM Guides is hosting a user conference, and our team will be there!

Sarah O’Keefe will be leading the workshop, Technology is the Easy Part: Succeeding with DITA Adoption in Your Organization. 

DITA enables efficient, mature operations that maximize the value of your business investment in content. But in the midst of reuse strategy, metadata discussions, and migration headaches, it’s easy to overlook the biggest challenges: change resistance and organizational inertia. In this workshop, Sarah will discuss how to navigate typical obstacles to DITA adoption, such as:
  • “Why not Markdown?”
  • “My content is special”
  • “DITA is too hard”
  • “What’s Wrong with Copy and Paste?”
  • “You want HOW MUCH funding for this??”

Once the preconference is over, we’ll be going to the Venetian Resort for Adobe Summit!

Want to connect?

Schedule a meeting with us during the event

Register on the AEM Guides user conference site

Christine Cuellar
January 10, 2024
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Content operations Podcast Podcast transcript Structured content

Tips for moving from unstructured to structured content with Dipo Ajose-Coker

In episode 159 of The Content Strategy Experts Podcast, Bill Swallow and special guest Dipo Ajose-Coker share tips for moving from unstructured to structured content.

“I mentioned it before: invest in training. It’s very important that your team knows first of all not just the tool, but also the concepts behind the tool. The concept of structured content creation, leaving ownership behind, and all of those things that we’ve referred to earlier on. You’ve got to invest in that kind of training. It’s not just a one-off, you want to keep it going. Let them attend conferences or webinars, and things like that, because those are all instructive, and those are all things that will give good practice.”

— Dipo Ajose-Coker

Bill Swallow
January 8, 2024
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ConVEx Minneapolis

Minneapolis, MN

April 8th – 10th

Join the Scriptorium team at ConVEx Minneapolis! Here’s where you can see our team in action.

 

AI panel: Should you or shouldn’t you?

Monday, April 8th at 10:15 am

Sarah O’Keefe will share insights on the pros and cons of AI alongside other industry experts Dawn Stevens, Val Swisher, and Rob Hanna.

 

Content Strategy Nightmares: Cautionary tales

Monday, April 8th at 4:45 pm

Monday afternoon, Sarah and Dawn will share experiences of content strategy projects gone wrong, including what lessons you can learn to avoid these pitfalls.

 

Replatforming an early DITA implementation

Tuesday, April 9th at 4:45 pm

In this talk, Bill Swallow (Scriptorium) and Emilie Herman (Financial Accounting Foundation) share lessons learned and advice for setting your DITA replatforming project up for success.

 

Introducing the Component Content Alliance

Wednesday, April 10th at 11:15 am

Bill Swallow will also be on a panel led by Marianne Calilhanna to talk about a new and exciting resource for content professionals; the Component Content Alliance.

 

Want to connect?

Schedule a meeting with us during ConVEx

Register on the conference website.

Christine Cuellar
January 5, 2024
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Content operations Podcast Podcast transcript Structured content

Challenges of moving from unstructured to structured content with Dipo Ajose-Coker

In episode 158 of The Content Strategy Experts Podcast, Bill Swallow and special guest Dipo Ajose-Coker discuss the challenges of moving from unstructured to structured content.

“I think we could make broad categories of challenges as tools, technology, people, and methodologies, and I think we’ll just dive into these because they’re not necessarily independent—some of them flow one into the other. One of the most complex and challenging parts is implementation. Changing over to a new tool also involves changing processes and training the staff. Basically, some documentation teams struggle with that initial learning curve.”

— Dipo Ajose-Coker

Bill Swallow
December 18, 2023
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