Webcast: 2016 content trends
In this webcast recording, Scriptorium’s Alan Pringle, Bill Swallow, and Gretyl Kinsey look at 2016 trends in content and content strategy. Sarah O’Keefe moderates.
In this webcast recording, Scriptorium’s Alan Pringle, Bill Swallow, and Gretyl Kinsey look at 2016 trends in content and content strategy. Sarah O’Keefe moderates.
It is a common stereotype that an XML workflow for content is rigid, unbending, and free of creativity.
One of the greatest benefits of using DITA is specialization. However, specialized DITA is more challenging and expensive to implement than standard, out-of-the-box DITA, which is something you should consider before you take the plunge.
How do you know it’s time to move to XML? Consult our handy list of indicators.
One common roadblock to content strategy is a lack of funding. This post describes how to get budget, even in lean years (and recently, they have all been lean years!).
Let’s wrap up 2015 with a look back at popular posts from the year.
Scriptorium wishes you the best for 2016!
With the most anticipated film of the year—Star Wars: The Force Awakens—coming out this week, I couldn’t help but think about movie hype and how sometimes it leads to disappointment.
The same thing can happen when hype builds around content strategy. Excitement about implementing a new strategy can be good for an organization, especially when the alternative is hostility or resistance to change. But too much enthusiasm can have unintended consequences and result in failure. Here are some of the pitfalls of project hype and how you can avoid them.
Content creation should no longer be the exclusive domain of full-time writers. Employees in other departments can offer valuable information that your company’s content should capture. Where can you find these part-time contributors?
You can justify intelligent content with efficiency–more reuse, cheaper translation, better content management. The true value of intelligent content, however, is unlocked when you connect content across the organization.
When you’re coming up with a metadata strategy for your content, you should start by developing a taxonomy, or a hierarchy used to organize metadata. A taxonomy will help shape your metadata strategy and make implementation of that strategy possible. In this follow-up post to Making metadata in DITA work for you, you’ll learn some tips for creating a taxonomy that will succeed in helping your audience—both internal and external—find what they need.