In episode 57, Sarah O’Keefe and Bill Swallow look at content strategy across different disciplines and how an enterprise-level content strategy can grow from departmental efforts.
Having trouble with your technical content process? Need a strategy that can help you improve and scale? Before you make a change, talk to the other content-producing groups in your company—marketing, training, sales, support—to develop a content strategy that works across the entire organization.
Request for Proposal (RFP) documents usually arrive in the dead of night, addressed to sales@scriptorium or sometimes info@scriptorium. Dear Vendor, LargeCompany is looking for a partner who can work magic and walk on water. Please refer to the attached RFP. Signed, Somebody in Purchasing Our … Read More