In this presentation, Divraj Singh of Adobe and Sarah O’Keefe explore the concept of Content as a Service and provide CaaS examples.
“In a Content as a Service model, content creators write the content and make it available. Then the consumer gets to format that content and read or consume it in whatever way they want. ”
– Sarah O’Keefe
This webcast discusses general best practices for CCMS implementations, along with a specific focus on the AEM DITA CCMS. Attendees will learn how the DITA XML content architecture fits into the larger AEM ecosystem and explore a variety of options for content integration and delivery.
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In this podcast, Sarah and Gretyl discuss the traditional separation of marketing and technical content, and look at the reasons that these content types are now converging.
Coauthored by Sarah O’Keefe and Gretyl Kinsey
Commissioned by Adobe Systems, Inc. (What does this mean?)
Organizations can no longer funnel people into convenient pre-sales and post-sales categories. They need to align their content creation efforts for marketing and technical content. Adobe offers a solution that allows for creation of structured technical content (DITA) and less structured marketing content in a single repository.
Web sites are fantastic at content delivery and generally terrible for content authoring. If you’re old enough (like me), you may have experienced the pain of hand-coding HTML or even editing HTML files live on your web server.
