So much waste, so little strategy: The reality of enterprise customer content
For your customers to effectively use your products and services, it’s critical that your enabling content is fully integrated across content types.
Tag: CMS
Replatforming an early DITA implementation
Bill Swallow, Director of Operations at Scriptorium, and Emilie Herman, Director of Publishing at the Financial Accounting Foundation (FAF), shared lessons learned from a DITA implementation project.
What did we want to accomplish with our project? One was to develop a single source of truth for our content, a single system to host all of it. Secondly, we wanted to modernize our information architecture and our content models and document all of it clearly. Lastly, we wanted to futureproof our content operations and go to a digital-first workflow.
— Emilie Herman
Confronting the horror of modernizing content
At the Training 2024 conference, we confronted the horror of modernizing content—and offered real-world advice to make the process less scary.
Training content paradox: Standardization = personalization
What if your training content could be seamlessly tailored to a learner’s environment no matter where or how they interact with it?
Our demands for enterprise content operations software (podcast)
In episode 161 of The Content Strategy Experts Podcast, Sarah O’Keefe and Alan Pringle share their ideal world for enterprise content operations software, including specific requests for how content management software needs to evolve.
SO: “When I envision this in the ideal universe, it seems that the most efficient way to solve this from a technical point of view would be to take the DITA standard, extend it out so that it is underlying these various systems, and then build up on top of that. I don’t really care. What I do care about is that I need, and our clients need, the ability to move technical content into learning content in an efficient way. And right now that is harder than it should be.”
AP: “Oh, entirely. And I would even argue it should go the other way, because there is stuff possibly on the training side that the people in the product content side need. So both sides need that ability.”
SO: Right, so give us seamless content sharing, please. Pretty please.”
CaaS makes it easier to deliver custom content
To provide the best customer experience, you need customized content that goes beyond what “traditional” publishing can do. Content as a Service (CaaS) offers a solution for complex content delivery requirements.
Balancing CMS and CCMS implementation (podcast, part 1)
In episode 142 of The Content Strategy Experts Podcast, Gretyl Kinsey and Christine Cuellar discuss balancing the implementation of a content management system (CMS), and component content management system (CCMS). This is part one of a two-part podcast.
“When you have two types of content produced by your organization and different groups in charge of that, and maybe they’re in two different systems, that it’s really important to get those groups working together so that they can understand that those priorities don’t need to be competing, they just need to be balanced.”
— Gretyl Kinsey
Best CCMS guidance from our team of experts
Whether you’re looking into a component content management system (CCMS) for the first time or maximizing the value of what you already have, this collection of insights will help you choose what’s right for your organization.
What is a CCMS, and is it worth the investment?
If you’re reading this post, you’ve been hearing about — or have at least heard of — a component content management system, or CCMS.
You’re probably dealing with increasing amounts of customer-facing content and localization requirements, and you’re wondering if a CCMS could help. Almost all of our projects involve CCMSs and scaling content operations to address these challenges.
Transitioning to a new CCMS (podcast)
In episode 103 of The Content Strategy Experts podcast, Alan Pringle and Bill Swallow share some considerations for transitioning into a new component content management system or CCMS.
“You need to look at the requirements you have now. Are they being supported or not supported? Do you see this system helping you move forward with your content goals in three to five years?”
– Alan Pringle
