“Why do I have to work differently?” (podcast, part 1)
In episode 146 of The Content Strategy Experts Podcast, Alan Pringle and Christine Cuellar talk about how teams adjust when content processes change, and how you can address the question, “Why do I have to work differently?”
This is part one of a two-part podcast.
“One of these kinds of business drivers can be a merger or an acquisition. When you end up combining two companies, you can have two separate workflows. Both of them are not going to win — they’re just not. […] But again, I mean, I have a lot of sympathy for these people. A lot of times they are asking this for legitimate reasons. ‘Why is this happening?’ ‘Why am I having to do this?’ That’s when you’ve got to help them step back and look at the bigger business situation.”
— Alan Pringle