Webcast recording: Balancing standardization against the need for creativity
In this recorded webcast, learn about three cases studies that show how companies balance standardization and creativity in XML publishing.
Webinar
Webcast: The technology is the easy part! Leading through change
Change is constant in technical communication. Whether dealing with new technology, shifts in organizational structures, or growing business requirements, content creators must be able to adapt. In this webcast recording, a panel of content experts—Jack Molisani of The LavaCon Conference and ProSpring Staffing, Erin Vang of Dolby Laboratories, Sarah O’Keefe of Scriptorium, and moderator Toni Mantych of ADP—answer questions and give advice about dealing with change in the industry.
Webcast: 2016 content trends
In this webcast recording, Scriptorium’s Alan Pringle, Bill Swallow, and Gretyl Kinsey look at 2016 trends in content and content strategy. Sarah O’Keefe moderates.
Webcast: Risky business: the challenge of content silos
In this webcast recording, Sarah O’Keefe discusses how content silos make it difficult to deliver a consistent, excellent customer experience. After all the hard work that goes into landing a customer, too many organizations destroy the customer’s initial goodwill with mediocre installation instructions and terrible customer support.
Do you have a unified customer experience? Do you know what your various content creators are producing? Join us for this thought-provoking webcast.
Webcast: Content Strategy vs. The Undead
Implementing a content strategy often involves overcoming significant technological and cultural challenges, but some of these challenges are so scary, so heinous, that they earn a place among the undead because they Just. Won’t. Die!
In this webcast, which debuted at Lavacon 2014, Bill Swallow takes a look at these nightmare-inducing monsters—from unrelenting copy-and-paste zombies to life-draining, change-avoiding vampires—and shows you what can be done to keep your content strategy implementation from turning into a fright fest.
Content strategy for tech comm and beyond
Having trouble with your technical content process? Need a strategy that can help you improve and scale? Before you make a change, talk to the other content-producing groups in your company—marketing, training, sales, support—to develop a content strategy that works across the entire organization.
Webcast: The many facets of content strategy
In this webcast recording, Sarah O’Keefe discusses the future of content strategy.
The purpose of content strategy is to support your organization’s business goals. Content strategists need to understand how content across the organization—marketing, technical, and more—contributes to the overall business success.
Webcast: You want it when?!? Content strategy for an impatient world
In this webcast recording, Sarah O’Keefe discusses how content initiatives are putting new demands on technical communication—improving customer experience, building interactive documents, including advanced visualizations, integrated translations, and more.
Webcast: The Bottom Line: Globalization and the Dependence on Intelligent Content
In this webcast recording, Bill Swallow takes a look at intelligent content’s role in global markets, and how the entire content cycle directly affects a business’s bottom line (revenue).
Webcast: Trends in technical communication 2014
In this webcast recording, Sarah O’Keefe and Bill Swallow of Scriptorium Publishing discuss what’s new in technical communication. Alan Pringle moderates.
Webcast: The many facets of accessibility in technical communication
Whether you’re using relative font sizes for those with low vision, or keyboard functionality for those with motor issues, creating more accessible tech comm content for people with disabilities also makes it easier to navigate and follow for people without disabilities.
Webcast: Mobile content strategy is no longer optional
Does your company have a strategy for making content available through mobile devices? Are you currently or do you plan to be part of the rapidly growing Bring Your Own Device (BYOD) movement? Do you have a content management system that makes your content accessible for a variety of purposes on the many mobile devices that are currently on the market today?
Webcast: Content strategy for technical communication
In this webcast recording, Sarah O’Keefe discusses how to get started with content strategy for technical communication.
Webcast: Ending the Cold War between techcomm and marcom
In this webcast recording, Sarah O’Keefe discusses various strategic initiatives that require coordination between marcom and techcomm and addresses how to begin to thaw out the relationship.
Webcast: DITA and content strategy
In this webcast recording, Sarah O’Keefe discusses content strategy and the role of DITA in content strategy.
Webcast: The state of the tech comm industry
In this webcast recording, Sarah O’Keefe, Scott Abel (The Content Wrangler), Race Bannon (Oracle), and Paul Perrotta (Juniper Networks) discuss the state of the technical communication industry.
Webcast: The realities of ebook distribution
In this webcast recording, Alan Pringle discusses the challenges of ebook distribution and how Scriptorium has addressed them when selling EPUB and Kindle editions. Topics covered include:
- Formatting differences in ereader devices and apps
- Pricing
- Other lessons learned through painful experience
Webcast: Pros and cons of the DITA Open Toolkit
In this webcast recording, Simon Bate discusses the pros and cons of using the DITA Open Toolkit. Topics include localization, automation, open standards, and plugin architecture on the pro side; plugin architecture, PDF configuration, open standards, and documentation on the con side.
Webcast: Trends in technical communication, 2013
Our trends webcast has become an annual event, and it’s our most popular webcast! Each year, we take our best shot at trends for the upcoming year with a mixture of serious and not-quite-serious predictions. In this webcast recording, Sarah O’Keefe and special guest Bill Swallow, aka techcommdood, share their perspectives on trends for 2013.
Webcast: To DITA or not to DITA
In this webcast recording, guests Alyssa Fox (NetIQ) and Toni Mantych (ADP) discuss their differing DITA implementation decisions.
Webcast: The business case for better tech comm
This webcast recording is a preview of our new Content Strategy 101 book, which will be released in September. Here, Sarah O’Keefe discusses why content strategy is important and how you can use it to transform your technical content from “necessary evil” to a business asset.
Webcast: Six easy ways to control your localization costs
In this webcast recording Bill Swallow, the manager of the GlobalScript division at LinguaLinx, discusses some of the ways you can cut your localization costs while still delivering quality content.
Update 9/26/2014: Bill now works for Scriptorium.
Webcast: DITA 101
In this webcast recording, Sarah O’Keefe gives an overview of DITA, one of the major structured authoring standards in tech comm. You’ll also learn about DITA concepts, the business case for DITA, and typical scenarios where DITA is used.
Vendor webcast: An overview of authoring DITA with oXygen
In this webcast recording, George Bina shows you how to create DITA content from zero to a full deliverable using oXygen. The full deliverable leads to multiple publishing formats.
