In episode 57, Sarah O’Keefe and Bill Swallow look at content strategy across different disciplines and how an enterprise-level content strategy can grow from departmental efforts.
In reality, collaborative authoring is little more than a euphemism for the idea that “anyone can write.” That’s Tom Johnson’s take on collaborative authoring in his latest blog post. The writer in me sympathizes deeply because the “anyone can write” attitude is a direct challenge … Read More
I have started work on a content strategy book. The working title is Content Strategy 101: Transform Technical Content into a Business Asset, and I need your help.
At the 2011 North Carolina Technology Association annual meeting, Gartner analyst Michael Smith discussed how IT needs to show business value or risk being marginalized within an organization.
In choral music, “blend” refers to bringing together a diverse group of voices into a pleasing sound in which no single voice is dominant. As technical communication moves into a more collaborative approach to content, it occurs to me that both writers and musicians need … Read More