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Tag: silos

Podcast transcript

Full transcript of content strategy pitfalls: silos podcast

Sarah O’Keefe: Welcome to The Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way.

In episode 26, we continue our series on content strategy pitfalls. What are the dangers that the intrepid content strategist must avoid as she navigates a complex project. In this episode, we’ll focus on the issue of silos.

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Podcasting strategy podcast

This podcast features special guest Ed Marsh of the Content Content podcast. Scriptorium’s guest appearances on the Content Content podcast inspired us to start our own. In this episode, Gretyl Kinsey and Ed Marsh discuss content strategy and how it applies to the world of podcasting, solutions to the ever-present problem of content silos, how to find your tribe at events like LavaCon, and more.

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Content strategy Webinar

Webcast: Risky business: the challenge of content silos

In this webcast recording, Sarah O’Keefe discusses how content silos make it difficult to deliver a consistent, excellent customer experience. After all the hard work that goes into landing a customer, too many organizations destroy the customer’s initial goodwill with mediocre installation instructions and terrible customer support.

Do you have a unified customer experience? Do you know what your various content creators are producing? Join us for this thought-provoking webcast.

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