Bill Swallow: Welcome to the Content Strategy Experts podcast, brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way.
Building a business case for structured authoring (podcast)
In episode 49 of the Content Strategy Experts podcast, Bill Swallow of Scriptorium and Stephani Clark of Jorsek discuss the value of structured authoring and building a business case for it.
Learning to love nesting in structured content
Nested content is one of the biggest differences between structured and unstructured content.
LavaCon Portland 2017: find your tribe
Last week’s LavaCon conference in Portland, OR was the highest attended ever. And with good reason; the program was very compelling. Regardless of session focuses (web copy, chatbots, virtual reality, and more), nearly every session echoed the same themes: change is constant, collaboration is critical, … Read More
Structured authoring overview
In this podcast, Alan, Bill, and Sarah provide an overview of structured authoring. What are the business requirements that might cause an organization to consider structured authoring?
Structured authoring and XML
Coauthored by Sarah O’Keefe and Alan Pringle This post is also available in PDF format. First published in 2001. Structured authoring and XML represent a significant paradigm shift in content creation. Implementing structured authoring with XML allows organizations to enforce content organization requirements. The addition … Read More
Before XML, improve DTP
Thinking about migrating unstructured content to XML? Take a hard look at your existing desktop publishing workflow. The maturity of your DTP process will have a big impact on a move to XML. Following a template-based DTP workflow is not just about implementing best-practice processes. … Read More
Structured authoring: breaking the WYSIWYG habit
There are many challenges involved when moving to structured authoring (XML), but perhaps the most personal challenge is breaking out of the WYSIWYG (what you see is what you get) authoring mode. The rise of desktop publishing has merged the roles of writer, editor, designer, … Read More
Structured authoring AND the web
We read Tom Johnson’s post on Structured authoring versus the web with some dismay. Tom is a persuasive, influential writer, but his article misses the mark in important ways.
Webcast: The State of Structure, 2011
In this webcast, Sarah O’Keefe discusses the results of Scriptorium’s 2011 survey on structured authoring. Topics include adoption rates, tools, implementation costs, lessons learned, and much more.
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