Earlier in the year, I was chatting with Sharon Burton. As an aside to our knitting-focused discussion, I asked her what new services we should offer.
Going for the gold with your content strategy
Now that the 2016 Olympic Games have come to a close, countries are tallying up their final medal counts. Athletes are assessing their performances, celebrating their victories or mourning their losses. After you’ve implemented a content strategy, you should also assess the project to determine … Read More
Tech comm skills: writing ability, technical aptitude, tool proficiency, and business sense
Technical Writing is only about what software you know! Is that why every where I read any type of document, web page, or article it is FULL of misspellings, incorrect punctuation, and horrible formatting?!! That’s what started a thread on LinkedIn that encapsulates long-running debates … Read More
Webcast: Content Strategy vs. The Undead
Implementing a content strategy often involves overcoming significant technological and cultural challenges, but some of these challenges are so scary, so heinous, that they earn a place among the undead because they Just. Won’t. Die! In this webcast, which debuted at Lavacon 2014, Bill Swallow … Read More
Breaking down content silos: expectation vs. reality
You’re probably hearing it more and more: silos are bad for your business. They discourage collaboration, lead to duplication and inconsistency, and prevent you from delivering a unified content experience to your customers. But what really happens when you try to break them down?
Content strategy for tech comm and beyond
Having trouble with your technical content process? Need a strategy that can help you improve and scale? Before you make a change, talk to the other content-producing groups in your company—marketing, training, sales, support—to develop a content strategy that works across the entire organization.
Webcast: The many facets of content strategy
In this webcast recording, Sarah O’Keefe discusses the future of content strategy. The purpose of content strategy is to support your organization’s business goals. Content strategists need to understand how content across the organization—marketing, technical, and more—contributes to the overall business success.
Making the most of your conversion to XML, part 1
Your publishing workflow has been the same for years, but new technology, different customer requirements, and company growth are making you realize you might need a change. Your print-based processes won’t always be sustainable, and XML is looking like a possibility for the future. There’s … Read More
Webcast: The many facets of accessibility in technical communication
Whether you’re using relative font sizes for those with low vision, or keyboard functionality for those with motor issues, creating more accessible tech comm content for people with disabilities also makes it easier to navigate and follow for people without disabilities.
The convergence of information science and tech comm
Until I started working at Scriptorium, my educational and work background was in information and library science.
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