Product development, content development, and localization processes are too often viewed as a waterfall process. This is not at all accurate.
When companies need to change the way they’re producing content, localization and scalability can be two of the biggest motivating factors. If your company’s content is not consistent, you may face significant challenges with translating it into new languages or distributing it via new platforms. … Read More
Does your house have good bones? Ugly paint, terrible carpet, and dated appliances are all fixable. But if a room is too small, a door is in the wrong place, or the rooms don’t match your requirements (need a downstairs master bedroom?), then you have a … Read More
General Stanley McChrystal offers sage leadership advice you can apply to your content strategy. Here are your marching orders:
One of the major challenges in implementing DITA projects is training. Although we (and others) offer fabulous live, instructor-led training, there is also a need for asynchronous learning–where can a student go to learn DITA independently? To address this need, Scriptorium is starting an open-source effort to … Read More
The recent slate of announcements for candidacy in the 2016 US presidential election got me thinking—how do campaigns relate to content?
What’s the best way to minimize conflict when developing and implementing a new content strategy?
It finally happened. A part of your production pipeline has failed too many times, and everyone is in agreement: you need a hero.
I used Uber and lived to tell the tale. And I found a lesson for content strategy in my rides to and from the airport in San Francisco.