One of the major challenges in implementing DITA projects is training. Although we (and others) offer fabulous live, instructor-led training, there is also a need for asynchronous learning–where can a student go to learn DITA independently? To address this need, Scriptorium is starting an open-source effort to … Read More
The recent slate of announcements for candidacy in the 2016 US presidential election got me thinking—how do campaigns relate to content?
What’s the best way to minimize conflict when developing and implementing a new content strategy?
It finally happened. A part of your production pipeline has failed too many times, and everyone is in agreement: you need a hero.
I used Uber and lived to tell the tale. And I found a lesson for content strategy in my rides to and from the airport in San Francisco.
You’re probably hearing it more and more: silos are bad for your business. They discourage collaboration, lead to duplication and inconsistency, and prevent you from delivering a unified content experience to your customers. But what really happens when you try to break them down?
These days, I generally avoid fast food, but it’s hard to pass up good French fries every now and then. Look beyond those yummy fries, and you can learn some valuable lessons that apply to content strategy.
This guest post is by Carlos Evia, Ph.D., the director of Professional and Technical Writing at Virginia Tech. The DITA Troubleshooting topic is one of the “new” features in version 1.3 of the standard. However, troubleshooting has been around the DITA world for some good … Read More
Content strategy is taking hold across numerous organizations. Bad content is riskier and riskier because of the transparency and accountability in today’s social media–driven world. But now, we have a new problem: a talent deficit in content strategy.