Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way.
AP: In episode 28 we discuss our approach to content strategy, which draws heavily on management consulting principles.
Sarah O’Keefe, Bill Swallow, and Alan Pringle discuss the connections between content strategy and management consulting.
Welcome to The Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way.
In episode 27, we discussed the myth of uniqueness, or, the “we are special” syndrome. Unique needs of published content are not always the best criteria for determining content processes.
In this podcast, Bill and Alan discuss the myth of uniqueness; the unique needs of published content are not always the best criteria for determining content processes.
Sarah O’Keefe: Welcome to The Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way.
In episode 26, we continue our series on content strategy pitfalls. What are the dangers that the intrepid content strategist must avoid as she navigates a complex project. In this episode, we’ll focus on the issue of silos.
The next installment in an occasional series on how to avoid pitfalls in your content strategy.
In this podcast, Sarah O’Keefe, Bill Swallow, and Alan Pringle discuss content silos, how they come to be, and how to deal with them.
Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997 Scriptorium has helped companies manage, structure, organize and distribute content in an efficient way. In episode 25 we begin an occasional series on content strategy pitfalls. What are the traps, snares and dangers that the intrepid content strategist will encounter? What’s the best way to avoid danger, injury and even project death? In this episode we’ll focus on software and tool problems.
The first in an occasional series on how to avoid pitfalls in your content strategy.
In this podcast, Sarah O’Keefe, Bill Swallow, and Alan Pringle discuss how to dodge tool-related traps in your content strategy.
This podcast features special guest Ed Marsh of the Content Content podcast. Scriptorium’s guest appearances on the Content Content podcast inspired us to start our own. In this episode, Gretyl Kinsey and Ed Marsh discuss content strategy and how it applies to the world of podcasting, solutions to the ever-present problem of content silos, how to find your tribe at events like LavaCon, and more.
00:00 Sarah O’Keefe: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way.
In episode 21 of this podcast, we wonder, is Google Translate good enough? Hi everyone, I’m Sarah O’Keefe. I am hosting this episode and I am here to talk with Bill Swallow. Hey Bill.
