Why publishing architecture matters in localization
“It’s not about the tools.” Except when it’s totally about the tools.
The framing effect in content strategy
Different flavors of content strategists seem to be having trouble talking to each other. I think it’s because of the framing effect.
Webcast: The many facets of accessibility in technical communication
Whether you’re using relative font sizes for those with low vision, or keyboard functionality for those with motor issues, creating more accessible tech comm content for people with disabilities also makes it easier to navigate and follow for people without disabilities.
Why is content strategy implementation hard?
We are moving companies away from a heroic model to a process-driven model. Processes are much less exciting that the adrenaline rush that comes from working miracles to deliver the impossible.
Blemished—but better—tech comm?
Consumers’ demand for perfect things drives a lot of pesticide use….Ninety percent of pesticide use in apple crops is to get the last five percent of quality of the fruit.
Webcast: Mobile content strategy is no longer optional
Does your company have a strategy for making content available through mobile devices? Are you currently or do you plan to be part of the rapidly growing Bring Your Own Device (BYOD) movement? Do you have a content management system that makes your content accessible for a variety of purposes on the many mobile devices that are currently on the market today?
The problem of tech comm WINOs
If you have worked in or around technical communication, you have probably met at least one WINO (Writer In Name Only).
Webcast: Content strategy for technical communication
In this webcast recording, Sarah O’Keefe discusses how to get started with content strategy for technical communication.
The ten commandments of DITA
Because the phrase “best practices” is boring, we provide, for your reading pleasure, the ten commandments of DITA.
Avoiding buyer’s remorse: techcomm tools edition
Yes, you can call me overly cautious.
Before making a purchase, I will research the you-know-what out of the item. If it’s a big purchase, I’ll hire a professional to help me make my decision (particularly when it comes to real estate). I’d rather part with a bit more cash than get angry with myself later for a bad purchase.
